Alex Littlejohn, President APAC, Adconion Media Group Discusses DDPs, Ad Networks And The Importance Of The Service Layer In APAC
Alex Littlejohn is President APAC of Adconion Media Group. Here he discusses how their recent restructure meant the launch of Joost and Adconion Direct - its digital distribution platforms (DDPs). He also talks about how automation has brought innovation to [...]
TraderTalk Episode Six: Nigel Gilbert Discusses The Evolving European Media-Buying Space, The Future Of The Ad Network Model And What Third-Party Ad Buyers Will Need To Do To Survive As Agencies Move Into The Ad Net Layer
Welcome to the sixth edition of TraderTalk, the global ad tech podcast series that looks to discuss and analyse trends in the data-driven display space, media optimisation and beyond with key industry stakeholders. In this episode Ciaran O’Kane, Editor-In-Chief, ExchangeWire, [...]
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