AdPlayer.Pro Outstream Video Ad Solutions Provider Expands Outstream Format Portfolio
by News
on 25th Apr 2023 inAdPlayer.Pro, an international provider of outstream video advertising solutions has expanded its outstream format portfolio with the new variation of Sticky video ads - Flexible Sticky.
According to the company’s official announcement, the newly-released Flexible Sticky ad unit implies the video ad player remains in the Sticky mode solely during the advertising content display, then switches off during the display of non-ad video content. In view of this, its use helps ensure maximum viewability for the video ad, while keeping readers’ experience with the main website content non-disruptive.
As Anton Liaskovskyi, CEO of AdPlayer.Pro claimed, Flexible Sticky ads have proven their effectiveness in the initial testing rounds, and have been generating positive feedback from the company’s partners, too.
“Sticky video ads are exceptional in terms of audience engagement with advertisements, and quite predictably, one of the most efficient mixes implies the combination of our new, Flexible Sticky ad unit with the other format variations, i.e. the world-known “classic Sticky”, and Reverse Sticky ads”, he explained.
Non-surprisingly, the AdPlayer.Pro team will be showcasing the newly-upgraded outstream video ad tech portfolio during the scheduled product demos at the upcoming OMR Festival in Hamburg, Germany, on May 9 - 10, 2023.
If you wish to schedule a meeting with the AdPlayer.Pro team at OMR 2023 in advance, please send us an email at natalie.r@adplayer.pro.
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