In this MadTech Podcast episode, ExchangeWire research lead Mat Broughton is joined by COO Lindsay Rowntree and Ryan Pestano, free agent chief product officer, to discuss the latest in the world of ad tech. 

They discuss OpenAI’s new SearchGPT product, YouTube’s Q2 earnings which reveal an ad revenue of USD$8.66bn (£6.70bn), and Oracle’s USD$115m (£90m) privacy lawsuit. 

SearchGPT Prototype (OpenAI)

OpenAI is testing a new online search tool prototype: SearchGPT. The temporary prototype will only be made available to a small number of users – OpenAI’s plan is to eventually integrate the best features of the prototype into ChatGPT. OpenAI states that they have partnered with publishers to build the experience and continue seeking their feedback. 

YouTube Earns $8.6B in Ad Revenue in Q2 (Yahoo)

YouTube has revealed earnings of USD$8.66bn (£6.70bn) in advertising revenue during Q2. This figure marks an increase of 13% from the same time last year, and is particularly strong when compared to the numbers produced by many traditional media companies. 

Oracle reaches $115 million consumer privacy settlement (Yahoo)

Oracle agreed to pay USD$115m (£90m) to settle a lawsuit which accused it of invading people's privacy by collecting their personal information and selling it to third parties. The plaintiffs accused the company of being in breach of federal and state privacy laws. As part of the settlement, Oracle agreed not to gather user-generated information from URLs of previously visited websites, or text that users enter in online forms other than on Oracle's own websites.