Event Video
Is In-housing Your Retail Media Ad Tech the Path to Success?
Outdated ad tech won't sustain retail media growth. Advertisers now need sophisticated tools, unique ad formats, and targeted audiences to drive ROI, ROAS, and incrementality.
In this ATS London session, Kevel's Neil Cameron, Catalina Salazar of Wolt, Verkstedt's Nana Lohmans and MC's Carlos Paulo discuss how taking control of your retail media ad tech can help you grow revenues and control costs.
Panel
- Neil Cameron - Kevel
- Carlos Paulo - MC
- Nana Lohmans - Verkstedt
- Catalina Salazar - Wolt
