ExchangeWire is thrilled to announce that FirstPartyCapital’s MadTechMoney event will now be featured as a part of ExchangeWire's prestigious ATS London!

MadTechMoney has been a cornerstone event for the ad tech and martech communities, bringing together founders, private equity, venture capital, corporate development, and strategic investors to discuss key investment trends. From seed, to series A, to growth rounds, to exit, MadTechMoney has been instrumental in examining opportunities for start-ups to scale their tech solutions in the burgeoning $3tn marketing sector. Attendees have learned from the industry's smartest and most influential capital allocators, gaining invaluable insights into the current investment landscape.

ATS London continues to be a premier gathering for senior stakeholders across the media, marketing, and commerce industries. On 9 September 2025 at the QEII Centre, ATS London will see the global media industry, including C-level executives from agencies, advertisers, publishers, programmatic specialists, and technology providers, come together to discuss and debate critical strategies for the future of marketing and advertising.

By integrating MadTechMoney into ATS London, we are creating an unparalleled platform that combines the brightest minds in investment, technology and media. This collaboration will offer enriched content and networking opportunities, focusing firmly on the trickiest challenges in investment and early stage start-ups, as well as highlighting the smartest technology solutions the marketing and advertising industry has to offer.

Rich Ashton, FirstPartyCapital's Managing Partner, says that "One of our key objectives at FPC has been to democratise access to private investment opportunities. Combining MadTechMoney with the iconic ATS event is a no-brainer, as it will help to bring educational investment content and valuable networking opportunities to a much wider audience of industry professionals."

Rachel Smith, ExchangeWire CEO says, "People are always telling us they come to ATS to learn what's happening next in the industry. Now they'll be able to understand what's happening next on the investment side of the industry too. Powered by the ATS and MadTechMoney brands, this event will now be the best place to understand the future of advertising and marketing."

Join us at ATS London on 9 September for this groundbreaking event merger that will undoubtedly enhance your insights, connections, and strategies in the ever-evolving digital and investment landscapes.

To enquire about speaking and partnership opportunities for either ATS London or MadTechMoney please contact sales@thewirecorp.com.

Stay tuned for more updates and detailed agenda announcements!