With ATS London only a few months away, we are releasing details of some keynotes and content for the day. We have had to move the event to a bigger venue given the increased demand. ATS London is staying on the South Bank, but we are moving next door to the Queen Elizabeth Hall, Southbank Centre.

We are delighted to announce that IPONWEB's Boris Mouzykantskii will again present a groundbreaking presentation around optimisation.

Another addition to this year's ATS London lineup will include chiefmartec.com editor Scott Brinker.

Brinker is a pioneer in the marketing technology space, and has been a huge advocate of how marketing technology is fundamentally changing marketing strategy, management, and culture. What does this mean for ad tech and digital advertising? Everything.

We have witnessed some aggressive moves by traditional enterprise companies into digital advertising. IBM, Oracle, Salesforce and Adobe are all pushing their various flavours of the marketing cloud. With programmatic and data now being the key currency in digital advertising it is only matter of time before ad tech is part of their offering.

In his keynote Brinker will discuss the collision of martech and ad tech and what that means for the industry as a whole - tech vendors, marketers, agencies and publishers.

Other areas of interest for ATS London 2014 include:

- The collision between marketing and advertising technology: how our industry is changing around us
- Bringing creative and data together: how creative agencies can unlock the value of data
- How data has become the ultimate differentiator in digital advertising
- Privacy, piracy & viewability: unravelling the anatomy of the bot
- Statistical ID: making multi-screen targeting a reality
- Investing in ad tech: where agency venture funds see the future of digital advertising
- The maturation of mobile advertising: how programmatic is leading the way
- API economy fuelling ad tech innovation: how ‘open’ helps the industry

Our early bird ticket offer is only valid until the end of May - and then prices go up. You get 20% off all ticket prices if you fill in our European Programmatic Survey. Be sure to get your ticket today. This event will sell out. We will release further details of speakers and full agenda in the coming weeks.