Following continued growth in the region, leading Online Video Platform Blue Billywig today announces the appointment of Anders Ljungberg to manage business development across the Nordics from its Stockholm hub.

Anders brings a wealth of knowledge to the role, with previous experience in video technology, content management and advertising from roles at Smartclip, SplayOne and Nyheter24. With a strong commercial background and large network across the media and ad tech landscape, Anders will be responsible for Blue Billywig’s growing list of clientele in the Nordics, such as Otava Media, Sanoma, Aller, JP/Pol and Everysport Media, while also developing new relationships and growing the business in the region.

Anders Ljungberg, Blue Billywig

The appointment comes as Blue Billywig, a video software provider headquartered in the Netherlands, looks to bolster their already strong position in the Nordic region, where they’ve had an office since 2018, as well as accelerate their expansion further afield, with a new office in Singapore and additional countries to follow soon.

Kevin Fox, Director and Head of Media Solutions commented on the hire:

"We’re very excited to welcome Anders to Blue Billywig. His understanding of the digital video ecosystem in the Nordics, combined with his impressive commercial track record, makes him an ideal choice for the role.

This hire highlights our commitment to the region, and we endeavour to continue helping independent publishers implement successful video content and monetisation strategies, while also providing brands and agencies with a unique creative service for boosting the effectiveness and engagement of digital video ads."

Anders added: "I’m delighted to be joining Blue Billywig. It’s great to be part of such an innovative company that really has their customer’s best interests in mind. I look forward to working with both publishers, brands, agencies and partners in the market in order to maximise the opportunities that digital video can provide to their businesses"