Following hot on the heels from recent senior hires in the Nordics and Singapore, all-in-one online video platform Blue Billywig today announces the appointment of Hugo ten Brink to drive business development across Europe.

Hugo is an industry veteran, with a wide range of experience across both the buy and sell-side of the digital ecosystem from previous roles at Spotx, RTL Ad Alliance, Improve Digital, and Adidas. With a large network across the ad tech and media industry in Europe, Hugo will be responsible for Blue Billywig’s valued customers across the continent, such as Ringier, Business Insider, MMedia, Irish Times and Reedpop. He will also be tasked with developing new relationships and growing the business further. 

The appointment comes as Blue Billywig, a video software provider headquartered in the Netherlands and with offices in the Nordics and APAC, look to further accelerate their international growth, providing an alternative solution for media owners, with a focus on developing their all-in-one video platform further and building close working relationships with clients through delivering specialist service levels.

Hugo ten Brink, Blue Billywig

Kevin Fox, director at Blue Billywig commented on the hire, "It’s always a good day when I can announce a hire of Hugo’s calibre, and we’re very excited to have him on board. Hugo’s vast experience with digital video, and his understanding of the needs of media owners with regards to content production, distribution, optimisation and monetisation, make him the ideal person to help take Blue Billywig forward across Europe. 

Hugo’s impressive track record of building success stories for customers matches with our own commitment to providing the best client experience and support in the market, and we look forward to expanding this approach to more customers and countries in the near future."

Hugo added, "I’m very happy to be joining Blue Billywig. It’s a great opportunity for me to work in such an international environment, with an ambitious and driven group of people where the goal is to challenge the status quo and deliver video solutions in a unique way that puts the client first. I look forward to meeting with media owners, sales houses and agencies across Europe in the coming months to discuss all things video and see where we can help them capitalise on what is a booming yet complex marketplace."