goTom announces the appointment of René Plug as chief revenue officer and member of the executive team. In his new role, René will be responsible for advancing the company’s growth strategy, international expansion, and building and maintaining strategic customer and partner relationships.

René Plug joins goTom with more than 20 years of experience in media, advertising, and technology. Most recently, he served as chief business development officer at 1plusX, where he played a key role in scaling the company and driving its global expansion. Previously, he held senior positions at Publigroupe, Improve Digital, and Admeira, and has served as an advisor to leading industry organisations such as EGTA and IAB Europe.

Alban Grossenbacher, CEO and co-founder of goTom, commented on the high-profile addition to goTom: "We are thrilled to welcome René to our team. With his extensive experience in the ad tech industry and his global network, he will play a key role in realising our ambitious growth goals and strengthening goTom as a leading platform for advertising sales."

Upon assuming the position, René stated: "I am excited to lead goTom’s growth and expansion strategy and work with a dedicated and experienced team of experts. goTom has immense potential to support leading media companies worldwide in the digital monetisation of their advertising spaces and optimise their processes. I look forward to accompanying our partners and customers on this exciting journey."

New corporate identity: a gift for the 9th anniversary 

Just in time for the company’s 9th anniversary, goTom also launched a comprehensive update to its corporate identity. With a new logo and a freshly designed website, the company has updated its branding across all channels. The application itself has also been visually redesigned to provide users with an even more intuitive experience. These changes reflect goTom's continuous growth and strategic focus on expanding into new markets across Europe.