Cedara, the Carbon Intelligence Platform, has launched cutting-edge compliance tools aimed at helping media businesses streamline both regulatory and media measurement requirements, all within a unified platform. With the Corporate Sustainability Reporting Directive (CSRD) set to take effect for thousands of companies at the start of 2025, which will require rigorous investment, Cedara’s advanced platform empowers businesses to stay ahead of these stringent regulatory demands.

In addition to addressing CSRD compliance, the new tools from Cedara are also specifically tailored to support businesses in meeting the Science-Based Targets initiative (SBTi), which enables companies to easily set and track Net Zero targets. The platform also offers seamless integration with the GHG (Greenhouse Gas) Protocol, providing businesses with the tools to generate and manage comprehensive GHG reporting. These new features ensure businesses can align their operations with various emission reporting frameworks, while also achieving sustainability targets specific to the media industry. 

Furthermore, Cedara has rolled out the recently launched Global Media Sustainability Framework by Ad Net Zero, making it the first platform to offer a unified solution for both compliance and media management under one roof. This dual capability sets a new standard in the market, enabling companies to efficiently handle their regulatory and media requirements within a single platform.

"As media companies across and beyond the EU prepare for the impending CSRD requirements, the need to set ambitious Net Zero targets through SBTi,  as well as meet industry measurement requirements, Cedara's platform provides an innovative, all-in-one solution to tackle these challenges," said David Shaw, co-founder and CEO of Cedara. "By offering a full suite of compliance tools and integrated media management, we are uniquely positioned to help businesses not only meet but also exceed their sustainability and reporting goals."

Cedara

Cedara, the carbon intelligence platform, is on a mission to help businesses decarbonise and to build a more sustainable future for society. Through its comprehensive product suite, Cedara maps the carbon intensity across supply chains to empower inv...

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