AdPlayer.Pro, a global provider of digital video ad tech solutions, has officially introduced its Video Submodule, specifically designed for publishers working with Prebid.js.

According to the announcement, the AdPlayer.Pro Video Submodule implies the outstream video player loads on-page only when the Prebid auction concludes, and the winning video ad creative is ready for display in the standalone/no content placement on the publisher’s digital properties. This potentially reduces the page latency, while also ensuring that the overall bidding process is efficient and streamlined across the board.

As Natalie Romankina, CEO of AdPlayer.Pro, explained, the company’s Video Submodule for Prebid.js has been in development for several months in Q3 2024, with its official release timely planned ahead of the 2024 Winter Holiday season.

"Joining the Prebid community marks an important milestone for AdPlayer.Pro, and we’re excited to keep pushing boundaries for our supply partners working with Prebid.js. In particular, our Video Submodule is specifically designed for tech-proficient publishers of editorial inventory looking to enhance their operational efficiency while maximising their monetisation capabilities via Prebid.js," Ms. Romankina stated. 

"Despite the Video Submodule's recent launch, the early feedback from the AdPlayer.Pro partners have been overwhelmingly positive, signalling a strong start for the solution," she added. 

For more information about AdPlayer.Pro’s featured Prebid.js Video Submodule, please email business@adplayer.pro.

To find out more about the AdPlayer.Pro video ad server functional capabilities, please visit https://adplayer.pro/enterprise.

AdPlayer.Pro

AdPlayer.Pro is a global provider of outstream video advertising tech solutions, including ad-enabled video player technology and a robust video ad server with scalable white-label capabilities....

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