ATS London 2018

8.15am Registration & Refreshments

09:00 Welcome & Introduction
– Rachel Smith, COO, ExchangeWire

09:20 Opening Fireside Chat: The Global Ad Tech and Martech Macro View
– Brian Wieser, Senior Analyst, Pivotal Research
– Lara O’Reilly, Reporter, The Wall Street Journal

09:40 Fireside Chat: How Madtech can Scale & Exit
– Jay MacDonald, CEO/Managing Partner, Digital Capital Advisors
– Ciaran O’Kane, Founder & CEO, ExchangeWire

10:00 Madtech & the Future of the Service Layer
Moderator:
– Lindsay Rowntree, Head of Content, ExchangeWire
Panelists:
– Shula Sinclair, Global Strategy Director, Spark Foundry
– Belinda Smith, Global Director, Media, Electronic Arts
– Fiona Davis, Managing Director, Infinitive

10:40 The C-Suite Panel
Moderator:
– Ciaran O’Kane, Founder & CEO, ExchangeWire
Panelists:
– Ari Paparo, CEO, Beeswax
– Amar Goel, Chief Growth Officer, Founder & Chairman, PubMatic
– Dom Joseph, CEO, Captify
– Ari Lewine, Co-Founder & Chief Strategy Officer, TripleLift

11:20 Break

11:50 Keynote Presentation – Newborn to Rowdy Tween, 10 Years of Programmatic: Finding Value in an Age of Commoditisation
– Dr Boris Mouzykantskii, Founder, Chief Executive Officer & Chief Scientist, IPONWEB

12:10 Fireside Chat – The Great Ad Tech Shakeout: How Standards are Simplifying Choices for Publishers and Brands
– Tim Cadogan, CEO, OpenX
– Ciaran O’Kane, Founder & CEO, ExchangeWire

12:30 Cleaning Up the Supply Chain/Supply Chain Management
Moderator:
– Jodie Collins, MD, Re/Digital
Panelists:
– Rick Jones, SVP Global Revenue Development, Adform
– Matt O’Neill, General Manager, Europe, The Media Trust
– Mia Mulch, Managing Partner at Omnicom Media Group
– Dan Larden, Strategic Partnerships Director, Global, Infectious Media

13:10 Lunch

14:10 Mechanics of Publisher Monetisation
Moderator:
– Ronan Shields, Reporter, Adweek
Panelists:
– Damon Reeve, The Ozone Project
– Karen Eccles, Director, Digital Sales & Innovation, The Telegraph
– Jason Trout, EMEA MD, Unruly
– Jourdain Casale, VP of Global Intelligence, Index Exchange

14:40 Addressable TV: The $600bn Madtech Bonanza
Moderator:
– Lindsay Rowntree, Head of Content, ExchangeWire
Panelists:
– Léon Siotis, General Manager, Supply, SpotX Europe
– Anna Forbes, UK General Manager, The Trade Desk
– Bobi Carley, Head of TV, the7stars

15:10 Behind the Numbers: The Truth in Mobile Programmatic
Moderator:
– Jodie Collins, MD, Re/Digital
Panelists:
– Andrew Buckman, EMEA MD, Sublime Skinz
– Shalom Michaeli, Director Publisher Development, Europe, Fyber
– Kristen Kelly, EVP, Publicis Media Precision, EMEA, Publicis Media

15:40 Break

16:00 The Application of Blockchain in a Digital Media Environment
Moderator:
– Ciaran O’Kane, Founder & CEO, ExchangeWire
Panelists:
– Ken Brook, Founder & CEO, MetaX
– Shailley Singh, Head Of Product Management, IAB Tech Lab
– Charles Manning, Founder and CEO, Kochava

16:30 DTC: The New Marketing Religion
– Speakers to be announced shortly

17:00 Networking Drinks