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The MadTech Podcast
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TraderTalkTV
  • Shot of Travis O'Neil, Vice President of Product at GumGum, at the ExchangeWire whiteboard for an episode of TraderTalkTV.
    GumGum’s Travis O’Neil on the Mindset Graph & Relevancy Spaces
  • Shot of Paula Bacariza Perez, general manager, data & strategy, EMEA at The Trade Desk, at the ExchangeWire whiteboard for TraderTalkTV.
    The Trade Desk’s Paula Bacariza Perez on Identity Graphs & The Graph of Graphs
  • Oz Etzioni, CEO & co-founder of Clinch, at the ExchangeWire whiteboard for a Trader Talk.
    Clinch’s Oz Etzioni on Driving Better Outcomes With Orchestration
  • Alex Powells, CEO of Pixels, at ExchangeWire's legendary whiteboard.
    Pixels’ Alex Powell on Achieving True Scale With Creator Marketing
  • Understanding IP Addresses and Geolocation With Charlie Johnson of Digital Envoy
    Understanding IP Addresses and Geolocation With Charlie Johnson of Digital Envoy
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PressBox
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    Adform & Adsquare Launch Industry-First Agentic Real-Time Framework Integration
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    Lumen Research Finds; Trainline Advertising Delivers Double the Attention of Standard Mobile Display
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“A Reflection of the Industry”: Technical Standards in Digital Advertising

“A Reflection of the Industry”: Technical Standards in Digital Advertising

Leading up to ATS Singapore 2026, Jill Wittkopp from IAB Tech Lab reflects on industry priorities and standards in digital advertising.

Amazon’s Ad Tech Playbook, Brought to You by Google

Amazon’s Ad Tech Playbook, Brought to You by Google

This week, Shirley takes a look at how Amazon's recent moves suggest a company going all in on advertising...

Digest: ITN Launches Paid YouTube Subscriptions; Meta and Google AI Guardrails Stripped in Minutes

Digest: ITN Launches Paid YouTube Subscriptions; Meta and Google AI Guardrails Stripped in Minutes

In today’s Digest, we cover ITN launching YouTube subscriptions for archive content, AI guardrails being removed from Meta and Google’s models, and Pope Leo challenging Big Tech in a new AI encyclical.

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    "The Intersection of Insight, Innovation, and Measurable Impact": Banke's Natasha Chandnani on a Winning Entry for The Wires
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Research
Reports on insights and attitudes
  • ExchangeWire Media Pulse H2 2025
    ExchangeWire Media Pulse H2 2025
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    The ExchangeWire Media Pulse: H1 2025
  • Fragmentation in CTV: What are the Key Challenges?
    Fragmentation in CTV: What are the Key Challenges?
  • The ExchangeWire Media Pulse: H2 2024
    The ExchangeWire Media Pulse: H2 2024
  • The State of Data and Tech Maturity for Brands in APAC
    The State of Data and Tech Maturity for Brands in APAC
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    Programmatic DOOH: a dynamic, efficient and data-led opportunity for brand and performance marketers
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ExchangeWire TV

Watch exclusive interviews with industry leaders discussing the latest trends and insights

Shot of Travis O'Neil, Vice President of Product at GumGum, at the ExchangeWire whiteboard for an episode of TraderTalkTV.

GumGum’s Travis O’Neil on the Mindset Graph & Relevancy Spaces

In this Trader Talk TV episode, Travis O'Neil, vice president of product [...]

Shot of Rachael Stone, AV business director at WPP Media, in the ExchangeWire kitchen for an episode of 'A Coffee With...'

“The Power of Connected TV”: A Coffee With Rachael Stone, WPP Media

In this episode of A Coffee With... Rachael Stone, AV business director [...]

Shot of Caroline Sajas, SVP of sales at Locala, in the ExchangeWire kitchen for an episode of A Coffee With...

“Audience is the Outcome”: A Coffee With Caroline Sajas, Locala

In this episode of A Coffee With... Caroline Sajas, SVP of sales [...]

Shot of Heather Dansie (left), insight director at Newsworks, in the ExchangeWire kitchen for an episode of 'A Coffee With...'

“Translating Attention Into Power”: A Coffee With Heather Dansie, Newsworks

In this episode of A Coffee With... Heather Dansie, insight director at [...]

Agentic Commerce & AI Readiness: A Coffee With Gemma Spence, VML Marketplaces (WPP Group)

Agentic Commerce & AI Readiness: A Coffee With Gemma Spence, VML Marketplaces (WPP Group)

In this episode of A Coffee With... Gemma Spence, CEO of VML [...]

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