Programmatic DOOH: Why Chinese Brands are Conquering Global Screens
Jean-Christophe Conti, CEO at VIOOH, looks at the rise of programmatic DOOH in China - and how the region is making the most of the format…
“Human Truth & Consumer Psychology”: Lea Karam, Mindscope
Lea Karam from Mindscope joined us at Cannes to chat ecosystems, creators, and transformation, bringing a human layer to the conversations.
Digest: China fines Trip.com for monopolistic conduct; WBD takes Amazon to court
In today’s Digest, we look at China fining Trip.com US$765m for monopolistic conduct, WBD taking Amazon to court over alleged executive poaching, and a podcast industry coalition proposing new standards for measurement and attribution.
