ExchangeWire on Index Cloud, Meta CTV Advertising, and Synthetic Audiences

ExchangeWire discuss Index Exchange's containerised DSP, Meta's move into CTV advertising, and News UK's synthetic audience-planning tool.

ExchangeWire discuss Index Exchange's containerised DSP, Meta's move into CTV advertising, and News UK's synthetic audience-planning tool.

This week, agency AI-driven advertising took a leap forward, while governments tightened their grip on Big Tech and platforms raced to evolve their ecosystems. In today’s MadTech Daily, we discuss Meta being found in breach of EU law over child [...]

Heather Dansie, insight director at Newsworks, joins ExchangeWire's John Still for a coffee chat about attention and advertising metrics.
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