In today’s Digest, we cover Meta saying scam ads may account for 3–4% of revenue, Google doubling down on AI with a USD$185bn spend plan, and Alibaba’s Qwen topping China’s App Store after a bubble tea campaign.
The ExchangeWire team discuss Amazon Ads' MCP, OpenAI's minimum spend for ChatGPT advertising, and Google's "cease and desist" letter to Kantar Media.
This week’s developments highlighted a widening gap between regulatory pressure and rapid innovation, as Big Tech faced renewed antitrust challenges...
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