Digest: Ads Come to ChatGPT; BBC to Air Programmes on YouTube; Singapore Eases Data Sharing
Ads ARE coming to ChatGPT; BBC teams with YouTube, and Singapore changes laws to ease data sharing.
ExchangeWire on Google’s UCP, Apple Tapping Gemini for Siri, and Paramount Suing Warner Bros
ExchangeWire's Grainne Reid, John Still, and Lindsay Rowntree discuss Google's UCP, Apple tapping Gemini for Siri, and Paramount suing WBD.
How Can Brands Become Visible in the New Era of LLM Search?
How important is brand perception? We sat down with product director Frederic Derian and Victor Bastia to discuss the rise of LLMs and what this means for advertisers.
