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The MadTech Podcast
More podcasts
Commercial Opps 2025 Updated
TraderTalkTV
  • Understanding IP Addresses and Geolocation With Charlie Johnson of Digital Envoy
    Understanding IP Addresses and Geolocation With Charlie Johnson of Digital Envoy
  • Helping Publishers Understand Data Better: Terry Hornsby, Mantis
    Helping Publishers Understand Data Better: Terry Hornsby, Mantis
  • Nodals TTTV
    Nodals AI’s Aly Nurmohamed on Activating Publisher Data Signals
  • TraderTalk TV episode
    digitalAudience’s Ruben Niet on Data Collaboration
  • TraderTalk TV episode
    GumGum’s Peter Wallace on the Power of Contextual Advertising
More TraderTalk
PressBox
  • Company logo
    TapNation Drives Performance by Controlling Unskippable Ads with AppHarbr by GeoEdge
  • Company logo
    Taboola Announces Strong Momentum for Realize, Expects to Pay Over $1.5bn to Publishers & OEMs in 2025
  • Company logo
    CyberImpact et Axeptio s’associent pour un marketing numérique performant et conforme au Canada
More PressBox

Marketers Increase Budgets Cautiously: IPA Bellwether Q3 2025

Marketers Increase Budgets Cautiously: IPA Bellwether Q3 2025

We examine the findings of the latest IPA Bellwether Report, calling on a range of industry experts for their insights. UK marketing budgets have risen for a second consecutive quarter, [...]

DSP Wars: Walled Gardens Don’t Need to Win, They Just Need to Be Cheap

DSP Wars: Walled Gardens Don’t Need to Win, They Just Need to Be Cheap

Shirley Marschall draws up the battle lines as Amazon, Google, and The Trade Desk prepare to enter DSP combat…

Digest: WPP Strikes $400m AI Deal with Google; Spotify Partners with Netflix on Video Podcasts; Google Offers Search Fix as EU Fine Looms

Digest: WPP Strikes $400m AI Deal with Google; Spotify Partners with Netflix on Video Podcasts; Google Offers Search Fix as EU Fine Looms

In today’s Digest, we cover WPP striking a USD$400m AI deal with Google, Spotify partnering with Netflix on video podcasts, and Google offering search fixes as an EU fine looms.

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Latest Features

  • Puzzle of ad laws
    Navigating the Global Puzzle of Ad Tech Laws
  • Performics' Rob Georgeson on AI Rewriting the Rules
    Performics' Rob Georgeson on AI Rewriting the Rules
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Research
Reports on insights and attitudes
  • media-pulse-h1-2025-cover
    The ExchangeWire Media Pulse: H1 2025
  • Fragmentation in CTV: What are the Key Challenges?
    Fragmentation in CTV: What are the Key Challenges?
  • The ExchangeWire Media Pulse: H2 2024
    The ExchangeWire Media Pulse: H2 2024
  • The State of Data and Tech Maturity for Brands in APAC
    The State of Data and Tech Maturity for Brands in APAC
  • Programmatic DOOH: what can it do for you?
    Programmatic DOOH: a dynamic, efficient and data-led opportunity for brand and performance marketers
  • Defining the Future of Cookieless Measurement
    Defining the Future of Cookieless Measurement
More reports
ExchangeWire TV

Watch exclusive interviews with industry leaders discussing the latest trends and insights

Understanding IP Addresses and Geolocation With Charlie Johnson of Digital Envoy

Understanding IP Addresses and Geolocation With Charlie Johnson of Digital Envoy

In this Trader Talk TV episode, Charlie Johnson from Digital Envoy joins [...]

Charley Day, Kite Factory

“Brand Building is a Long-Term Game”: A Coffee With Charley Day, The Kite Factory

In this episode of A Coffee With... Charley Day, head of insight [...]

Helping Publishers Understand Data Better: Terry Hornsby, Mantis

Helping Publishers Understand Data Better: Terry Hornsby, Mantis

In this Trader Talk TV episode, Terry Hornsby from Mantis joins ExchangeWire [...]

Youtube and the Fragmentation of TV

Youtube and the Fragmentation of TV

Filmed at ATS London, this discussion addresses how advertisers can harness YouTube [...]

The AdTech-ification of the Creator Economy

The AdTech-ification of the Creator Economy

The creator economy is estimated to be worth  $250 billion, projected to [...]

View all videos from ExchangeWire TV
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