TraderTalk: Brian Fitzpatrick, European Managing Director at Adap.tv, Discusses The High Growth Video Ad Market & Adoption Of Automated Buying In The Channel

by Ciaran O'Kane on 21st Aug 2012 in TRADERTALK

Brian Fitzpatrick is European Managing Director at Adap.tv, and a speaker at this year's epic ATS London event.

Here Fitzpatrick discusses a number of different themes including the growth of automated buying in the video ad channel, the key differences between the US and the fragmented European market, what the emergence of the end-to-end stack means for point solutions, and how Adap.tv's tech acts as an enabler in the current buying eco-system.

This will be the first in a number of podcasts leading upto ATS London. The event takes place on September 18 at the BFI. Our full speaker's list is available here. Early bird tickets are now on sale, but we are likely to sell out by the end of this month so you need to be fast to get your ticket to the best speaker line-up our nascent industry has ever seen.