PressBox Articles

• Yahoo Academy 2025 Culminates with High-Stakes Pitch-Off for Australian Charity 'Musicians Making a Difference

  2 days ago News

  

  Yahoo’s 14th annual Yahoo Academy program has come to a close, culminating in a high-stakes Pitch-Off event for Australian youth charity Musicians Making A Difference (MMAD).  Thirty emerging leaders from across the Australian and Singapore media and marketing industry responded to [...]

• adWMG Expands to Offer PC Player Acquisition for Steam Games

  3 days ago News

  

  adWMG is excited to announce an expansion of its product line, now offering targeted user acquisition services for Steam game advertisers. With the growing demand for effective and impactful marketing strategies in the gaming industry, adWMG is proud to extend [...]

• LG Ad Solutions Extends Programmatic Buying Opportunities on LG Channels via Amazon Publisher Direct

  3 days ago News

  

  LG Ad Solutions, a global leader in connected TV (CTV) and cross-screen advertising, announced a new integration with Amazon Publisher Services (APS) that enables marketers to access expanded advertising inventory on LG Channels – LG’s free streaming service available on [...]

• AdPlayer.Pro mejora su servidor de publicidad en vídeo, amplía sus capacidades de alojamiento de vídeo

  3 days ago News

  

  AdPlayer.Pro, el proveedor global de tecnologías de publicidad en vídeo digital, ha lanzado una serie de actualizaciones importantes en sus productos estrella, incluyendo su servidor de publicidad en vídeo y su solución de alojamiento de vídeo (vídeo hosting).  Según el anuncio [...]

• iion Taps Azur Games’ 9.5B+ Installs to Expand its Premium Game Inventory

  3 days ago News

  

  iion, the platform that unlocks seamless advertising across the entire gaming ecosystem, has integrated Azur Games’ expansive mobile game portfolio into its platform through Amazon’s Transparent Ad Marketplace (TAM). The collaboration enhances access for advertisers looking to engage Azur’s massive [...]

• Stockholm's DOOH Market Now Complete: JCDecaux Sweden Launches Programmatic Buying via VIOOH

  3 days ago News

  

  JCDecaux Sweden, part of the global JCDecaux network, has announced the launch of its programmatic digital out-of-home (prDOOH) offering, solidifying Stockholm’s position as a premier programmatic advertising hub in Scandinavia. The partnership with VIOOH, the leading premium global digital out-of-home [...]

• AdPlayer.Pro Ad Tech Company Upgrades Video Ad Server, Expands Hosting Capabilities

  3 days ago News

  

  AdPlayer.Pro, a global provider of digital video advertising technologies, has released a series of significant updates in its flagship products, including its video ad server and video hosting solution. According to the company’s announcement, one of the essential novelties was the [...]

• First Avenue Partners with Pubstack to Optimise Ad Monetisation

  3 days ago News

  

  Pubstack, the most advanced monetisation management solution for publishers, is proud to announce its new partnership with First Avenue, a leading Italian media and technology company. Through this collaboration, First Avenue will leverage Pubstack's cutting-edge technology to further optimise its [...]

• Invibes svela il futuro dell'impatto Adv con la Hyper-Personalization GenAI

  4 days ago News

  

  Invibes Advertising (Invibes), leader nell'innovazione del digital advertising, sta rivoluzionando la pubblicità digital con la Hyper-Personalization GenAI utilizzando avanzati Large Language Models (LLMs) e formati esclusivi in-feed per generare un engagement senza pari, brand impact e business outcomes. Questa soluzione [...]

• Invibes revoluciona el impacto publicitario digital con la hiperpersonalización Gen-IA

  4 days ago News

  

  Invibes Advertising (Invibes), líder en innovación publicitaria digital, está revolucionando las soluciones ‘convencionales’ a través de la hiperpersonalización GenIA, aprovechando los modelos avanzados de lenguaje LLM (Large Language Models) y los formatos exclusivos in-feed para potenciar la interacción y el [...]