Aimee Newell Tarín

Editor
Articles by Aimee
Digest: Trump Extends TikTok Sale Deadline Again; Meta's Fact Checking Ends Today for US Users
Today's digest looks at Trump extending the TikTok sale deadline for the second time, Meta's fact checking finally coming to an end for all US users, and WPP's acquisition of InfoSum. Trump Extends TikTok Sale Deadline Again President Trump has [...]
Labour’s Impact on UK Ad Tech: What has Changed So Far?
Eight months on from Labour’s victory in the UK’s last general election, how has our ad tech ecosystem been impacted? We examine the changes introduced by Keir Starmer and his party, as well as the industry’s trajectory for the near [...]
Digest: UK Cracks Down on Online Content; Reddit Allows Users to Block Specific Advertisers
Today, we look at the UK beginning enforcement of the new regulations under the Online Safety Act, Reddit introducing a change which allows users to block specific advertisers, and Apple’s encrypted data case beginning in secret. UK Cracks Down on [...]
Digest: The Guardian Introduces Consent or Pay Model; Meta’s Community Notes to Begin
Today, we look at The Guardian’s new consent or pay model, community notes commencing tomorrow on Meta’s platforms, and a new launch from Amazon Prime. The Guardian Introduces Consent or Pay Model The Guardian is the latest UK news publisher to introduce [...]
Digest: French Publishers File Lawsuit Against Meta; Watchdog Concludes UK Mobile Browser Market is Failing
Today’s digest looks at a new lawsuit against Meta brought forward by French publishers, the Competition Markets Authority’s latest conclusions regarding the UK’s mobile browser and cloud gaming markets, as well as YouTube experimenting with a feature which automatically sends [...]
The 2025 All in Census is Now Open – Make Sure You Take Part
The UK advertising industry is running its third All In Census today (March 12th, 2025), the biggest industry-wide workforce survey of its kind. Every individual working in the UK advertising and marketing services is encouraged to make their voice heard [...]
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