Aimee Newell Tarín

Editor

Articles by Aimee

• Costco Building Ad Business; United Airlines Personalises Flight Ads; New York Passes Bill Limiting Addictive Social Media

  7 months ago News

  

  On today’s news digest: Costco Building Ad Business; United Airlines Personalises Flight Ads; New York Passes Bill Limiting Addictive Social Media Costco is the latest of many to reveal plans to build out an ad business. The retailer – which is [...]

  Ad NetworkAdvertisingDisplayLegalLegislationPersonalisationSocial MediaUS

• Will Meta be Allowed to Train its AI on User Data?; UK Retailers Launch Biggest Ever Collective Action; California Protests Proposed AI Bill 

  7 months ago News

  

  On today’s news digest: Will Meta be Allowed to Train its AI Models on User Data?; UK Retailers Launch Biggest Ever Collective Action; California Protests Proposed AI Bill   Meta has been hit with 11 EU complaints over proposed changes which would [...]

  AIDataFacebookLegalLegislationMetaPrivacy

• The Stack: Ad Industry Calls for More Inclusivity; Broadcasters Increasingly Taking Stakes in Early Stage Businesses

  7 months ago News

  

  This week on The Stack: Ad Industry Calls for More Inclusivity; Broadcasters Increasingly Taking Stakes in Early Stage Businesses; ITN Safeguards Content Archive from AI; Today’s episode of the MadTech Daily  Early this week, we took a look at a report [...]

  DiversityPodcastThe Stack

• What is the Future of Search? 

  7 months ago News

  

  AI has changed the world of search as we knew it. As the technology paves the way for further major updates to how we search, what are the ramifications for the ad tech industry?   A shapeshifting search landscape  AI-powered searching has opened [...]

  Ad TechAIGoogleSearchSocial Media

• Google’s £13.6bn Lawsuit Will Go To Trial; How is the Industry Making Advertising More Inclusive?  

  7 months ago News

  

  On today’s news digest: Google’s £13.6bn Lawsuit Will Go To Trial; How is the Industry Making Advertising More Inclusive?; OpenAI Employees Sign Open Warning Letter  It’s no surprise to the industry that Google continues to face legal troubles over its anti-competitive [...]

  Display

• Instagram Tests Unskippable Video Ads; Ericsson to Collapse Ad Division; ITN Strikes Deal to Safeguard Content from AI 

  7 months ago News

  

  On today’s news digest: Instagram Tests Unskippable Video Ads; Ericsson to Collapse Ad Division; ITN Strikes Deal to Safeguard Content from AI  To the dismay of those subjected to the testing, Instagram has been trialling a new ad format which forces [...]

  AIMonetisationSocial MediaVideo

• Broadcasters Trading Ad Airtime for Advertisers’ Shares; Google Reduces Scope of AI Overviews; Nvidia Unveils New AI Processor

  7 months ago News

  

  On today’s news digest: Broadcasters Trading Airtime for Advertisers’ Shares; Google Reduces Scope of AI Overviews; Nvidia Unveils New AI Processor UK broadcasters including ITV and Channel 4 have been trading ad airtime for shares. In order to deal with [...]

  AdvertiserAIBroadcastersGoogleSearch

• Spain Suspends Meta’s Planned Election Tools; TikTok Courts Publishers; Women Aged 44+ Feel Underrepresented by Advertising 

  7 months ago News

  

  On today’s news digest: Spain Suspends Meta’s Planned Election Tools; TikTok Courts Publishers; Women Aged 44+ Feel Underrepresented by Advertising  Spain’s data watchdog (AEPD) has ordered the suspension of two of Meta’s planned election tools for Instagram and Facebook, which are [...]

  AdvertisingDiversityFacebookMetaPublisherTikTok

• The Stack: Podcasting Booms; the Latest from OpenAI 

  7 months ago News

  

  This week on The Stack: Podcasting Booms; the Latest from OpenAI; PayPal Plans Ad Network; Today's MadTech Daily Podcast With the release of Spotify’s latest Global Trends report, the streaming platform showed us that podcasting is bigger than ever. According to [...]

  AIAudioPodcast

• PwC Becomes First ChatGPT Reseller; US Appeals Court Fast-Tracks TikTok Hearing; Physical Stores to Continue Reign Over Retail 

  7 months ago News

  

  On today’s news digest: PwC Becomes First ChatGPT Reseller; US Appeals Court Fast-Tracks TikTok Hearing; Physical Stores to Continue Reign Over Retail    A deal signed on Wednesday sees PwC become OpenAI’s largest customer, and the first reseller of its flagship product, [...]

  AILegalRetailRetail MediaTikTok