Grace Dillon

Editor

Grace joined ExchangeWire as editor in 2020, having previously worked in copywriting, content and social media. Grace graduated from the University of York with a BA in English and Related Literature.

Articles by Grace

• TikTok Questioned Over Biometric Data Use; Databricks Reach $38bn Valuation

  3 years ago News

  

  In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce from around the globe. In this edition: TikTok’s CEO is questioned by US senators over the company’s collection and use of biometric information; Databricks have [...]

  DataFundingGDPRUK

• Why Building Close Ties to Supply Side Platforms is Vital

  3 years ago News

  

  In this exclusive article, Esra Bacher, managing partner at GroupM and The Wires Global 2021 judge, explains why strong relationships between agencies and supply-side platforms (SSPs) are more important than ever before, and outlines the main components required to foster strategic [...]

  AgenciesProgrammaticSSP

• UK Government Explore GDPR Alternative; Heroes Raise $200m

  3 years ago News

  

  In today's ExchangeWire news digest: the UK government are exploring an alternative to GDPR; UK-based ecommerce 'roll-up' firm Heroes have raised USD $200m; and ProbablyMonsters, a AAA game company, also raise USD $200m.   UK government look for GDPR alternative The UK government [...]

  ecommerceEUFundingGamingGDPRUK

• Databricks Reach $38bn Valuation; Playtika Acquire Reworks

  3 years ago News

  

  In today's ExchangeWire news digest: Databricks have raised USD $1.6bn at a valuation of USD $38bn; Playtika have entered the 'Design Entertainment' space by acquiring Reworks; and Samsung will remove ads from three of their default apps.   Databricks raise USD $1.6bn [...]

  AcquisitionAppsDataFundingGaming

• China Pass Strict New Privacy Law; TikTok Questioned Over Biometric Data Collection

  3 years ago News

  

  In today's ExchangeWire news digest: China have introduced a new law that will restrict tech firms' collection of user data; TikTok's CEO is questioned by US senators over the company's collection and use of biometric information; and Studio Sirah have [...]

  ChinaDataGamingPrivacyUS

• Preparing for a Cookieless Future with Contextual Advertising

  3 years ago News

  

  In this exclusive article, Albert Nieto, co-CEO of Seedtag, explains why advertisers should invest in contextual targeting as the end of third-party cookies edges closer. Google recently announced that it is delaying its plans to phase out third-party cookies in the [...]

  ContextualCookielessPost-CookiePrivacyTargeting

• TV Streaming Usage Up 13%; Mailchimp Reportedly Mulling $10bn Sale

  3 years ago News

  

  In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce from around the globe. In this edition: a study finds that streaming TV usage grew 13% in Q2; Mailchimp are reportedly contemplating a sale that [...]

  AcquisitionEmailFacebookPublisherStreamingTV

• Future Acquire Dennis Publishing; ForeVR Games Raise USD $8.5m

  3 years ago News

  

  In today's ExchangeWire news digest: Future have acquired Dennis Publishing for £300m; ForeVR Games raise total seed funding of USD $8.5m; and LATAM ecommerce startup Nuvemshop have reached a value of USD $3.1bn.   Future publisher acquire Dennis Publishing The Week and Minecraft [...]

  AcquisitionecommerceFundingLATAMPublisherVirtual Reality

• CMA Oppose Facebook Giphy Deal; Roblox Acquire Guilded

  3 years ago News

  

  In today's ExchangeWire news digest: the CMA have voiced opposition to Facebook's planned takeover of Giphy; Roblox have acquired the team behind gaming chat platform Guilded; and US gaming revenue hit $4.6bn in July.   CMA condemn Facebook Giphy acquisition The Competition and [...]

  AcquisitionFacebookGamingRegulationRevenue

• Mailchimp Reportedly Mulling $10bn Sale; Element Raise $30bn

  3 years ago News

  

  In today's ExchangeWire news digest: Mailchimp are reportedly contemplating a sale that could value the email marketing giant at USD $10bn; Matrix protocol-based messaging app Element raise USD $30bn in a series B funding round; and Tencent Music have beaten [...]

  DataDigital MarketingEmailRevenueTencent