Hannah Dillon
Staff Writer
Hannah joined ExchangeWire as staff writer in 2022, having previously worked in marketing, communications, and social media. Hannah graduated from the University of Manchester with a BA in Drama and English Literature.Articles by Hannah
Data and Privacy: The State of Play
From the establishment of GDPR in Europe in 2016 to the Cambridge Analytica scandal, access and use of data from people around the world has become a critical issue for players across the entire ad tech ecosystem. Crucially, the increasing prevalence [...]
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The Stack: WARC Predicts 9.2% Growth for UK Ad Market; Spotify Users and Revenue Soar
This week: the newest report from WARC forecasts 9.2% growth for the UK's advertising market, Spotify reports burgeoning users and revenue... Results and readjustments weaved throughout adland this week. The latest WARC report predicted the UK ad market would reach £35bn [...]
UK Ad Market to Reach £35bn by End of 2022 Says WARC; Consumers Increase Pressure on Brands Over Pricing
In today's ExchangeWire news digest: the latest WARC report forecasts that the UK ad market will reach £35bn in 2022; research from IPA reveals that consumers are increasing pressure on brands to maintain fair pricing; and the ICO warns against [...]
Spotify Revenue Soars as Monthly Users Surpass 400 Million; Apple Raises Prices on Streaming Services
In today's ExchangeWire news digest: Spotify reports better-than-expected growth in users and revenue; Apple hikes up the prices of Apple Music and Apple TV+; and Singapore-based Mighty Jaxx announces its first project in the metaverse. Spotify hints at price rises as [...]
NFTs Deemed Property by Singapore High Court Justice; FCA Scrutinises Financial Regulation of Big Tech Firms
In today's ExchangeWire news digest: Singapore's High Court justice rules that NFTs qualify as property; the UK's FCA prepares to examine the financial regulation of big tech firms; and Apple reveals more ads are coming to the App Store. Singapore High [...]
Google Launches AI-Interaction App in UK; China Holds Emergency Meetings After US Chip Restrictions
In today's ExchangeWire news digest: Google launches a UK version of its AI-interaction app; China hosts emergency meetings with semiconductor firms following US restrictions; and UK fintech app Flux shuts down. Google’s app to interact with AI system trialled in UK Tech [...]
The Future of First-Party Data in MENA - Q&A with Tanya Field, Novatiq
In this exclusive Q&A, Tanya Field, co-founder and CPO of Novatiq, discusses how ad infrastructure is changing as the industry shifts towards first-party data, with a particular focus on MENA. The region is considered to be in the midst of a [...]
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