Hannah Dillon
Staff Writer
Hannah joined ExchangeWire as staff writer in 2022, having previously worked in marketing, communications, and social media. Hannah graduated from the University of Manchester with a BA in Drama and English Literature.Articles by Hannah
TikTok Ventures into Music; Indonesia Blocks Access to Online Services Over Moderation Laws
In today's ExchangeWire news digest: ByteDance ventures into music with "TikTok Music"; the Indonesian government bans numerous online services for violating the country's content laws; and Spotify signals a move to audiobooks by purchasing Findaway. TikTok moves towards music streaming ByteDance, the [...]
Creative Technology – It’s more than just automation
Ahead of ATS Singapore 2022, Travis Teo, executive director and co-founder of Adzymic, explains how creativity can guide advertisers through the deprecation of third-party cookies, breaking down the different aspects of creativity in ad tech to explain how marketers can utilise [...]
Google Delays the Phase-Out of Third-Party Cookies; Alibaba Strives for Primary Listing in Hong Kong
In today's ExchangeWire news digest: Google sets the deprecation of third-party cookies back to 2024; Alibaba aims for primary listing in Hong Kong; and Bristol-based metaverse start-up Condense Reality raises £3.7m. Google holds off on blocking third-party cookies to test APIs Tech [...]
Alibaba Shuts Down Online Retail Platform Tmall; Tremor International to Buy Amobee for $239m
In today's ExchangeWire news digest: Chinese ecommerce giant Alibaba to shut down online platform Tmall; Tremor International purchases Amobee for USD$239m (£198.7m); and Amazon advances into the healthcare sector by purchasing One Medical. Alibaba to close Hong Kong’s Tmall Ecommerce behemoth Alibaba [...]
CMA Approves Warner Bros. Discovery & BT Group Merger; Twitter Spent $33m on Failed Musk Deal
In today's ExchangeWire news digest: the CMA approves a merger between Warner Bros. Discovery and BT Group; Twitter reveals the financial cost of Musk's scrapped takeover; and a tech-licensing deal between the University of Manchester and a Chinese firm is [...]
DOOH: advertising's big opportunity?
Not for the first time, digital out-of-home (DOOH) is on the rise. Investment in the medium was rising steadily until 2020, when the Covid-19 pandemic and all its associated lockdowns sharply curbed investment. As people deserted city centres, so too [...]
Twitter Sues Musk for Abandoning Takeover; Netflix Strides Towards Ads
In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce from around the globe. In this edition: Twitter launches legal action against Elon Musk after the billionaire rescinds his buyout offer; Netflix forges a new [...]
Netflix Partners with Microsoft to Develop Ad-Supported Subscription; Spotify Acquires Heardle
In today's ExchangeWire news digest: Netflix chooses Microsoft to co-develop its ad-supported tier; Spotify buys music trivia game Heardle; and Google retaliates to legal action from Match by launching a counter complaint. Netflix partners with Microsoft for ad-supported tier Netflix has partnered [...]
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