John Still
Head of Content
John joined ExchangeWire in March 2022 as Head of Content. John leads ExchangeWire’s editorial team, and his responsibilities include the curation and development of original content across the portfolio of written, visual and audio content for ExchangeWire’s global audience, as well as the ATS event series. Before joining ExchangeWire, John spent five years at The Guardian in roles across editorial, marketing and events. He worked closely with clients in the ad tech space on sponsored content strategies. His career has also taken in spells at Culture Trip, CMC Markets and most recently at a startup creative agency, giving him extensive experience in creating and managing high-quality content across all channels and formats.Articles by John
The Wires Awards 2022: what makes a great campaign?
ExchangeWire’s prestigious Wires awards are back for 2022, and the 29th July entry deadline is almost upon us. Our stellar panel of judges are ready and waiting to take a look at the best work the industry has to offer. We're [...]
The Stack: Netflix Subscriber Numbers Plummet, Deliveroo Cuts UK Sales Forecast
This week: Netflix subscriber numbers plummet, Deliveroo cuts UK sales forecast... It’s all about the numbers for some major players this week. Netflix lost almost 1m subscribers in Q2, which is a huge number however it’s spun. However, investors were relieved [...]
IPA Bellwether Q2 2022: caution in uncertain times
On Thursday 21 July, the Q2 2022 IPA Bellwether report was released, and the findings are a reflection of an industry facing uncertain times. While total marketing budgets have stayed fairly resilient in the latest quarter, with net growth of 10.8%, [...]
Sign up to The Stack: ExchangeWire’s all-new weekly newsletter
From Friday 22 July, ExchangeWire will be bringing you an all new, improved weekly newsletter: The Stack. As ever, we’ll be keeping you up to date with the latest news and analysis from the worlds of adtech, martech, media and commerce. But [...]
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Deliveroo cuts UK sales forecast; India continues crackdown on Chinese phone makers
In today's ExchangeWire news digest: Deliveroo cuts it's UK sales forecast; India continues to crack down on Chinese phone makers; and the FTC fields calls to investigate the VPN industry. Deliveroo cuts UK sales forecast The cost of living crisis has started [...]
“We All Have a Part to Play”: Lauren Davies of Vevo discusses brand safety
As formats and platforms increasingly fragment, brand safety is a question on everyone’s minds in the industry. How to best guarantee your brand is seen in the right places, next to the right content for your audience? Can extensive reach [...]
OOH: the trends of 2022
OOH has always been seen as a playground for advertisers. It’s a place to test new copy, to try out new creatives in front of a wide audience, and allows creatives to ‘think big’,and propose grand scale, eye-catching initiatives. But OOH [...]
The cookieless future: a new era for privacy?
With Google set to end the use of third-party cookies by 2023, ad tech is bracing itself for a sea change. But what will this mean for the industry? Rather than a crisis, does the shift away from third-party data [...]
ATS London 2022: what went down
ExchangeWire’s ATS conference returned to London on 14th and 15th June, bringing together senior stakeholders across the media, marketing and commerce industries for two days of panel discussions, keynote presentations and fireside chats, not to mention a world-famous after-party. If you [...]
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