Zara Briggs
Senior Marketing & Events Executive
Zara joined ExchangeWire in 2021 as a staff writer, which involved compiling and publishing the daily news digest and managing ExchangeWire's PressBox service. After becoming more involved in marketing, Zara’s role adapted accordingly. Under the role of Senior Marketing & Events Executive, Zara works on planning and organising ExchangeWire's ATS global events programme, as well as the marketing and promotion of all ExchangeWire content products. Zara holds a Bachelors Degree in Fashion Journalism from the University for the Creative Arts, and has experience in interview transcription, magazine composition, and article writing.Articles by Zara
Tencent Take a Stake in Monzo; India's Antitrust Watchdog Orders Apple Investigation
In today’s ExchangeWire news digest: Tencent Holdings have taken a small stake in Monzo; The Competition Commission of India have instructed an investigation into Apple’s business methods; and LinkedIn's data security lawsuit has been dismissed. Tencent take a stake in Monzo [...]
VlogBox Partners with Ya - Alisa to Attract New CTV/OTT Audiences
VlogBox, a global platform for CTV app development and distribution, have announced their partnership with the million-strong subscribed YouTube channel for kids, Ya - Alisa. This new cooperation is a great way for both sides to break new ground in [...]
Microsoft Acquire AT&T's Xandr; Partnership with Alibaba Cloud Computing Suspended
In today’s ExchangeWire news digest: AT&T Inc. have agreed to sell Xandr to Microsoft for an undisclosed fee; Chinese regulators have suspended a partnership with Alibaba Cloud Computing over claims they failed to promptly report a cybersecurity vulnerability; and Rec [...]
China Mobile Anticipate CN¥56bn in Shanghai Listing; TikTok Venture into Food Commerce Market
In today’s ExchangeWire news digest: China Mobile aim to raise CN¥56bn (£6.6bn) when they list in Shanghai; TikTok have branched out into the food delivery market with the announcement of TikTok Kitchen; and Meta file a lawsuit to identify individuals [...]
Apple Seeking Dismissal from CCI; Palantir to Shift Entire UK Data Processing from US
In today’s ExchangeWire news digest: Apple are seeking a dismissal over claims they have damaged competition in India; Palantir are hoping to shift their entire UK data processing operations from the US before the "regulatory tsunami"; and Kurly have raised [...]
SenseTime Postponed IPO; Big Tech to be Responsible for Ads
In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce from around the globe. In this edition: SenseTime have postponed their IPO; UK lawmakers want big tech to be accountable for ads on their platform; [...]
OpenX Receive Hefty Fine After Child Data Collection; Reddit Begin the IPO Process
In today’s ExchangeWire news digest: OpenX agree to pay a USD$2m (£1.5m) after illegally collecting child data without parental consent; Reddit have begun the process of going public; and La Belle Vie have raised €25m (£19.5m). OpenX fined USD$2m (£1.5m) after [...]
Tikin Media have Selected Hivestack as their Supply Side Platform (SSP) to Offer Unparalleled Solutions for Programmatic Buyers Across China
Hivestack, the world’s largest, independent, programmatic digital out of home (DOOH) ad tech company today (16 December) partnered with Tikin Media, one of China’s most advanced and forward-looking elevator advertising companies to integrate their premium DOOH inventory into the Hivestack [...]
Professionals Flustered over Log4j Vulnerability; Meta’s Review Board Intervenes to Control Misinformation
In today’s ExchangeWire news digest: A previously undetected vulnerability in Log4j has allowed hackers to access sensitive data; The Oversight Board have stepped in to remove unsupported content regarding war-stricken Ethiopia; and abillion have raised USD$10m (£7.5m) to tap into [...]
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