Tatari, the leading data and analytics platform for buying and measuring advertising across both linear and streaming TV, announced that it has acquired TheViewPoint, a Connected TV (CTV) focused SSP and ad-server The two companies' combined technology will facilitate direct relationships [...]

In today's ExchangeWire news digest: Apple purchase UK fintech company, Credit Kudos; Epic Games raise USD $50m to support humanitarian efforts in Ukraine; and French start-up, Weglot, secure €45m from investment firm, Partech.   Apple acquire fintech start-up, Credit Kudos Multinational tech company [...]

A combined company will help customers take control of their data and address audiences effectively in the absence of third-party cookies TripleLift, the advertising technology company reinventing ad placement at the intersection of creative, media, and data, announced the acquisition of [...]

impact.com, the world’s leading partnership management platform driving partnerships for more than 2,000 brands, has announced that the company has acquired Pressboard, the premier analytics and reporting platform for branded content. This acquisition empowers publishers to jumpstart and scale their content [...]

In today's ExchangeWire news digest; Meta and Google face new investigation from UK and EU regulators; Russia bans Instagram for enabling "calls to violence"; and JD Logistics buy Deppon Logistics for ¥9bn.   EU & UK investigate Meta and Google deal EU and [...]

In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce from around the globe. In this edition: Netflix halts its service in Russia following Ukraine invasion; Amazon’s acquisition of Veeqo confirmed; China APT41 breaches six [...]

In today’s ExchangeWire news digest: Amazon purchases e-commerce software start-up, Veeqo; Una Brands allies with KlickBrands to enter the South Korean e-commerce market; and FTX establishes FTX Europe to progress its global expansion.   Amazon acquires e-commerce software start-up, Veeqo Amazon has acquired [...]

In today's ExchangeWire news digest: Chinese start-ups remove their apps from the Indian market; NBCUniversal sign a global deal with gaming start-up, Anzu; and Magnite purchase Carbon to enhance their publisher-first strategy.   Chinese start-ups follow TikTok’s withdrawal from India A number of [...]

In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce from around the globe. In this edition: Walmart reveal USD $2.1bn (~£1.54bn) ad business; triple acquisition boosts growth for Kin + Carta; Meta looks to [...]

In today's ExchangeWire news digest: Donald Trump launches "Truth Social" app to rival Big Tech; NayaPay secures largest seed funding in South Asia; and Booyah Advertising buy FiveFifty in launch of programmatic media division.   Trump launches social media app to rival Big Tech Donald [...]