In preparation for ATS Stockholm, this Thursday the 24th May, we asked three industry leaders in the Nordics, for their their thoughts on automated, data-driven buying in the region. It is clear that whilst automated trading is still fairly nascent [...]

Mike Downey is VP, Business Development, at OpenX. Here he discusses the recent deal signed with Samsung, and the roll-out of the in the APAC market. What will the AdHub partnership look like in the APAC region? The Samsung AdHub Market (Market) [...]

Improve Digital released its updated eco-system map last week, and it is messy. Very messy. More new categories, and even more companies. You need to ask yourself if the display market (4.5 billion euro at the last count) in Europe [...]

Admeta's Ola Tiverman discusses the state of automated media buying in the Nordics and its offering in the local market. What inroads are Admeta making into the SSP space in the Nordics? We offer a white-labelled private ad exchange, as an alternative [...]

Frank Andersen is Nordic Chief Digital Officer. Here he discusses the group's move into data-driven media buying in the region. Would you be able to provide a bit more detail on the Accuen/Annalect Group/Omnicom Media Group proposition across the Nordic region? Annalect [...]

Otto Neubert Block is Managing Director at Emediate. Here he gives insight into the evolving data-driven ad market in the Nordics. How progressed is the Nordics market from an automated trading perspective? It’s a simple question to answer – immature. The Nordics [...]

Damien Healy is Group Head of Technology at Havas Digital. Here he discusses Google's BigQuery roll-out and what it means for the big data requirements of digital media comapnies On Tuesday Google released ‘BigQuery’ to the public. BigQuery is a cloud [...]

Robbie Hills is Head of Media Technology Solutions SEA/India and Head of Rich Media APAC at Google. Here he discusses the recent launch of Adx in China, and the growth of programmatic buying in other APAC markets. Can you give some [...]

MediaMath announced it was spinning out its US service business into a new agency so it can focus on its core tech offering. Here Erich Wasserman, Co-Founder & GM EMEA, MediaMath, discusses the Kepler agency spin off, what it means [...]

Wes Biggs is the Co-Founder and CTO of Adfonic. Here he discusses up the latest developments in the UDID changes - and what it means for the mobile ad industry. The evolving changes to the iOS application ecosystem, and concerns over [...]