Vicki Lyon is Managing Director SpotXchange Asia-Pacific. Here she gives her synopsis on the recent ATS Sydney event. The inaugural ATS conference here in Sydney was a resounding success, with several hundred attendees and a great cross-section of industry commentary. [...]

Tom Barnett is the Managing Director at Switch Concepts. Here he discusses the importance of the customisable real-time platform when trading ad inventory at the impression level, the huge potential for publishers to increase yield, and the critical piece [...]

It was big day yesterday in the APAC market for ExchangeWire as we held our inaugural ATS conference in Sydney. Over 270 attendees from the Australian and APAC buy and sell side came to ATS Sydney. We will [...]

YD Launches New Proprietary Real-Time Trading Platform On the heels of the announcement of their new international offices in France and Italy, YD announces this week the launch of its proprietary trading platform for high frequency media trading and audience [...]

Erich Wasserman is Co-Founder & GM EMEA at MediaMath. Here he discusses the MediaMath proposition in Europe, the new "Open" solution, the "private marketplace" and the Rest Of the World expansion plans. For those unaware of MediaMath - and I'm [...]

ExchangeWire is looking forward to tomorrow's ATS Sydney event. We are bringing together the region's most senior digital ad execs to discuss the emerging data-driven display eco-system - and it's likely effect on how media buying is done across [...]

Stephen Hunt TubeMogul's Asia-Pacific Director talks candidly about the challenges the online video industry currently faces: demand outstripping supply; publishers holding on to unsold inventory to protect its value; and lack of transparency in video advertising and the industry's absence of [...]

There are reports in the French media that Le Collective - a loose alliance between some of France's top publishers - has agreed to set up the first publisher exchange in France. The alliance is made up of [...]

TRUSTe Expands Privacy Management Product Suite to Address Data Privacy Challenges in the UK Privacy company TRUSTe has launched a product this week that tells publishers the identities of the tracking companies that drop cookies on visitors' computers. The service, dubbed EU [...]

Consolidation: Super Carrier SingTel Buys Amobee For $321 Million The mobile ad market continues to boom. Mobile advertising is projected to bring in revenues of $2.6bn in the U.S. alone this year, and that is only a small fraction of the [...]