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  • Google v DoJ: Week One Court Report

    The ‘trial of the century’ for ad tech is underway. We’ll be wrapping up the events from the courtroom every Friday until the trial ends. As the Google v DoJ trial unfolds, Google’s alleged monopolistic control over the ad market is [...]

  • René Plug Appointed as Chief Revenue Officer at goTom

    goTom announces the appointment of René Plug as chief revenue officer and member of the executive team. In his new role, René will be responsible for advancing the company’s growth strategy, international expansion, and building and maintaining strategic customer and [...]

  • Ad Tech Personality of the Year and Ad Tech Rising Star Nominees Revealed

    We reveal the nominees for The Wires Ad Tech Personality of the Year and Ad Tech Rising Star 2024 awards. We're delighted to reveal the shortlists for two of the most sought-after prizes in the industry: The Wires Ad Tech Personality [...]

  • MINT Strengthens its Board of Directors with the Addition of a Global Technology Executive

    MINT, the global leader in Advertising Resource Management (ARM) software, has announced the appointment of George Nazi as a member of its Board. George, a distinguished AI expert and globally recognised technology executive, brings extensive experience across a wide spectrum of [...]

  • The GoodNet Announces Promotion of Charlotte Liddell to Director of Commercial - Founding Partner

    The GoodNet – the ethical intelligence company dedicated to delivering ad performance and ESG results, is proud to announce the promotion of Charlotte Liddell to director of commercial - founding partner. Charlotte, the first employee of The GoodNet, has played [...]

  • The Stack: Latest Ad Tech Partnerships; Bad News for Streaming Giants 

    This week on The Stack: Latest Ad Tech Partnerships; Bad News for Streaming Giants; Today’s MadTech Daily episode  This week, Netflix tightened its ties with the ad tech industry. It announced new partnerships with Snowflake, LiveRamp and Infosum with the goal [...]

  • Nexxen’s Exclusive Automatic Content Recognition Data is Now Available on The Trade Desk

    Nexxen, a global, flexible, advertising technology platform with deep expertise in data and advanced TV, today (August 21st, 2024) announced a strategic data partnership with The Trade Desk. Providing The Trade Desk’s advertisers access to automatic content recognition (“ACR”) data [...]

  • Sportskeeda Trusts Opti Digital to Boost Their CPMs

    Opti Digital, the ad tech platform that helps media publishers optimise their revenues, continues to expand its presence, in both the European and North American markets. Amid a series of announcements regarding new clients, the ad tech company now reveals [...]

  • Building Bridges at AdTech Connect 

    Panellists at the launch of AdTech Connect, an initiative for those starting out in ad tech sponsored by Index Exchange and ExchangeWire, reveal their secrets to building out a solid industry network, being a good mentee/mentor, and keeping up with [...]

  • The Stack: Latest Ad Tech Deals and Acquisitions

    This week on The Stack: Latest Ad Tech Deals and Acquisitions; Today’s MadTech Daily  Deals and acquisitions made a big splash in our digest news this week, starting with the National Basketball Association (NBA) in the US. Establishing its media rights [...]