Smart AdServer, la plateforme indépendante de monétisation publicitaire, annonce aujourd’hui la nomination de Pierre-Yves Mell au poste de senior account strategist. Rejoignant les équipes supply de Smart, Pierre-Yves aura pour mission d’accompagner les clients éditeurs dans leur transformation digitale, d’optimiser [...]

Making Science, technology and digital marketing consultancy specialising in e-commerce and digital acceleration, announced its entry into the German market alongside the German company, pilot. pilot is an independent agency that works with well-known, international, consumer goods brands, for example, [...]

Tanya Field, co-founder and chief product officer at Novatiq, the only privacy-first identity solution to leverage telco first-party intelligence, has been named as the Silver winner in the AWS Startup Founder of the Year award. Tanya was selected from a group [...]

Hivestack, the world’s largest, independent, programmatic digital out of home (DOOH) ad tech company has today (27th April 2022) announced a strategic global collaboration with Xandr, a data-enabled technology platform powering a global marketplace for premium advertising. Through this alliance, Invest [...]

ATS Madrid is a little under a month away. After a Covid-enforced hiatus, May 11th 2022 sees ATS return to the Spanish capital for the first time since 2019. The pandemic hasn't slowed the pace of growth and maturity in the [...]

Running since 2019, the Colab Consulting Rev Ops Barometer monitors the needs, concerns and priorities of revenue and advertising operations teams across the globe. Aimed at giving a voice to an important group of specialists in an underrepresented facet of the [...]

Ads for good platform Good-Loop today announced it has planted over one million trees in just five months through its This Ad Plants Trees ad format The new green media unit, which rewards viewers’ attention to ads by funding tree planting [...]

Smart, the leading independent ad tech platform, will attend the NAB Show on April 23 - 27, 2022, the world’s leading marketplace for innovation and transformative technologies in media and entertainment. Following the success of its award-winning Euro Cup live [...]

smartclip, the ad tech unit of RTL Group, partners with 47 Samurai, a global monetisation agency for programmatic OTT content to market the 47 Samurai portfolio throughout Austria, Denmark, Finland, France, Germany, Italy, Norway, Sweden, and Switzerland 47 Samurai monetises long-form [...]

Hivestack, the world’s largest, independent, programmatic digital out of home (DOOH) ad tech company, today (20th April 2022) announced a partnership with Clear Channel Outdoor LatAm, the leading out of home (OOH) media advertising company in Latin America. Through this [...]