Yahoo has promoted Sebastian Graham to director of native APAC, effective immediately. In his new role, Graham will oversee the strategy for native advertising through Yahoo’s unified ad tech stack in APAC. Graham’s remit will include strengthening Yahoo native ad product [...]

This week: America's FTC sues a data broker selling sensitive geolocation data, Netflix taps former Snap execs to lead its ad-supported business... Privacy has been central to ad tech this week: in the US, the Federal Trade Commission has taken legal [...]

In today's ExchangeWire news digest: Netflix names two Snap execs as the leaders of its advertising business; Dubai-based startup ArabyAds accrues USD$30m (£25.6m) in funding to accelerate its expansion; and California lawmakers pass new legislation mandating social media companies must [...]

With ATS Singapore 2022 just weeks away, ExchangeWire spoke to Bichoï Bastha, chief revenue & business officer, Dailymotion, to discuss the changing advertising landscape in APAC and how creativity and brand safety are paramount for advertiser success. Dailymotion was founded in [...]

MGID, the global advertising platform, and PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, have announced a new advertising partnership. PubMatic’s clients benefit from direct access to quality, brand-safe native video and display placements across [...]

Anzu.io, the world's most advanced in-game advertising platform, today (August 17th, 2022) announced the appointment of gaming industry veteran Jürgen Goeldner as its newest strategic advisor supporting Anzu’s premium video games growth. Goeldner brings his vast knowledge of the industry to [...]

In this exclusive article ahead of ATS Singapore 2022, Pankil Mehta, chief business officer at AndBeyond.Media, assesses the rapid and, seemingly, unstoppable evolution of publishers and programmatic advertising. The exponential speed at which programmatic advertising was invented, mechanised, and evolved feels like the [...]

In today's ExchangeWire news digest: Snapchat launches 'Family Centre' to give parents some access to their children's online activities; Axios is acquired by its most recent lead investor, Cox Enterprises; and Lyft forms Lyft Media to enhance its advertising offerings.   Snapchat’s [...]

New research released from Azerion, the digital entertainment and media platform, reveals consumers are looking for brands to be more light-hearted with their Christmas message this year.  Against a backdrop of a looming recession and after years of sentimental Christmas ads [...]

In today's ExchangeWire news digest: European regulators face calls to charge tech firms for network costs; the UAE Cabinet approves the formation of  a new committee to develop a digital economy in the country; and Apple plans to place ads [...]