Integral Ad Science (IAS), the global leader in digital ad verification, today announced that it has acquired Amino Payments, a leading provider of programmatic advertising transparency. This acquisition furthers IAS’s commitment to deliver the most comprehensive set of programmatic transparency solutions [...]

London-based games monetisation company Admix has expanded its commercial team with two major hires in the US and EMEA.  These two appointments are the first part of Admix’s expansion plan in 2021 that will see the company double in size from [...]

Following massive growth and a recent seven-figure sum of investment, the Danish-based ad tech company Adnami, which specialises in programmatic, high-impact advertising solutions, has strengthened its management team with the hire of Carl Söderblom as VP Operations and Business Development [...]

AdTonos, the leading force in audio-centric advertising technology, has brought real-time interactivity to live radio with its new offering: Yours Truly. The innovative technology allows advertisers to reach listeners via smart speakers with engaging two-way, voice-based communications, delivered across Octave’s [...]

Passendo, the leading European in-email advertising platform commercialising newsletter inventory, has launched its unique ad server and exchange in the UK market with seasoned publishing data expert Anthony White heading up the team. Despite the worldwide downturn in 2020, following [...]

Xandr, AT&T’s Advertising-Unternehmen und das führende europäische Mess- und Analyseunternehmen, Meetrics, entwickeln eine gemeinsame Lösung zur genaueren Steuerung des programmatischen Einkaufs von Werbeausspielungen. Mit dem Einbinden der Technologie von Meetrics in Xandrs Einkaufsplattform erhalten Werbetreibende und Agenturen ab sofort die Möglichkeit, [...]

Xandr, AT&T’s advanced advertising company and Meetrics, Europe's leading measurement and analysis company, are developing a joint solution for more precise control of the programmatic purchasing of advertising displays. With the integration of Meetrics' technology into Xandr's purchasing platform, Xandr Invest, [...]

In today's ExchangeWire news digest: the French government resumes taxing tech giants as international tax reform talks continue; ViacomCBS sells publishing business Simon & Schuster to Penguin Random House; and the latest DPRI finds that digital publisher revenues fell by [...]

Cavai, the leading conversational advertising cloud, today announces its expansion into the German market, with the opening of an office in Munich, and the appointment of Florian Wolf as Sales Director for the DACH region. Cavai has seen significant growth over [...]

As the travel industry look towards recovery from COVID-19, ensuring travellers receive relevant and appropriate ads to spark inspiration and regain trust for people to travel again is going to be key. With this in mind, Amadeus is joining forces with [...]