With Asia-Pacific consumers spending more time on their mobile devices, retargeting tools for in-app marketing need to improve and help brands better engage customers. App marketers must to be able to follow the entire user journey from the time the app [...]

RetailTechNews’ weekly Amazon Watch brings you some of the company’s biggest moves from the past seven days, analysing how the giant is revolutionising the retail space. In this week’s edition: Amazon’s Multibillion-Dollar Advertising Business; Amazon Smashes Wall Street Expectations; and [...]

Numbers around the growth of adoption of voice technology are staggering; but there is also much cynicism about how voice can really be integrated into our daily lives and change the face of advertising. Writing exclusively for ExchangeWire, Mark Henson, [...]

Retailers have known for years that to stay ahead of the game, they must improve their technological capabilities. However, some retailers have adapted to this change better than others. In this Q&A with RetailTechNews, Matt Sebek (pictured below), VP of [...]

This week, the spotlight is on Alibaba Group's plans to use blockchain to better monitor and manage supply chains, kicking off a pilot in Australia and New Zealand through its Food Trust Framework. The Chinese e-commerce giant said it was working [...]

Increasingly, consumers in Asia are becoming aware of their personal data being collected and traded and not all are pleased with such business practices. Marketers, hence, need to think about the ways they are collecting data, and how much they [...]

RetailTechNews’ weekly Amazon Watch brings you some of the company’s biggest moves from the past seven days, analysing how the giant is revolutionising the retail space. In this week’s edition: Amazon Taking More of Retailers’ Budgets; Walmart vs Amazon in [...]

RetailTechNews’ weekly roundup brings you up-to-date research findings from around the world. In this week’s edition: More Than Half of Retailers Not Ready for GDPR; IT Chiefs Admit Their Firms Need Help with AI; and Access to In-Store Mobile Technology [...]

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: Index to Assess AU Ad Sentiments; Mobile to Outpace TV in China; Grab Partners with Mediacorp to [...]

Amidst the growing amount of falsehoods that can be found online, Bloomberg and Twitter have joined forces with a pledge to provide Asia-Pacific advertisers a platform that carries credible content. The business news and social media companies last December unveiled [...]