Channel Factory, the global brand suitability and contextual advertising platform is bolstering its leadership team in the US by appointing Gerry Garcia as chief financial officer. Garcia is a veteran of the industry, with over 20 years experience in advertising, [...]

Evorra, the simplest to use next-generation SaaS audience platform for brands and agencies, has partnered with Crimtan, the global programmatic data solutions company, to spearhead the use of compliant and addressable audience building and activation for Crimtan’s brands in the [...]

DoubleVerify, a leading software platform for digital media measurement, data, and analytics, has announced the appointment of Laetitia Zinetti as regional vice president for Southern Europe (France, Italy, Spain, Portugal and Greece) to lead the company’s growth within the region. With [...]

Evorra, the simplest-to-use next-generation SaaS audience marketplace for brands and agencies, has launched a global partnership with Lotame, the global technology company that makes customer data smarter, faster, and easier to use, to spearhead the use of its Panorama ID [...]

Evorra, the simplest-to-use, next-generation SaaS marketplace for brands and agencies, continues its incredible data platform growth with over 300 million compliant and addressable audiences going live on its platform this week.  “In January this year, we were under half of the [...]

Global technology company Brand Metrics, which works with publishers to demonstrate the effectiveness of digital advertising, has appointed Agnes Asplund Schmidt to the role of customer success manager as a growing number of clients choose its technology to measure brand [...]

fifty-five, a global martech consultancy that empowers brands to unite and fully optimise siloed data across all channels to drive business results, today (February 16th, 2023) unveiled record-setting growth for 2022 and an expanded suite of offerings to help companies [...]

Integral Ad Science (IAS), a global leader in digital media quality, has published the results of its work in Indonesia with Samsung and Mindshare to drive positive business outcomes with pre- and post-bid media quality. Mindshare and Samsung partnered with IAS [...]

While discussions of the metaverse often centre around future-gazing, virtual reality is already making waves in e-commerce. The metaverse market is expected to grow in excess of USD$60bn (~£48.3bn) by 2026 and big name brands have already made ventured into [...]

Global Integrated Advertising Platform, Adform, announces strategic partnership with Scope3, the industry’s leading source of supply chain emissions data, representing a landmark step in empowering advertisers to reduce their carbon footprint. Public interest in the environmental impact of organisations is growing [...]