Ahead of ATS Singapore 2022, Asim Rehman, VP demand operation & supply APAC at Digital Turbine, gives an overview of the current gaming and esports landscape in APAC and beyond, and asserts that the future of both lies in mobile.   How popular [...]

Sustainability ad network, The GoodNet, and Ferris, the zero waste app, today (September 7th, 2022) announced a partnership whereby The GoodNet takes on the sales of Ferris’s new advertising and sponsorship products. Through this partnership, The GoodNet’s advertisers will be [...]

In this exclusive Q&A ahead of ATS Singapore 2022, Caroline Campbell, vice president of sales, APAC at StackAdapt, discusses the benefits of contextual targeting and how these are being enhanced by AI.   What privacy risks are mitigated by the use of [...]

With ATS Singapore 2022 just weeks away, ExchangeWire spoke to Bichoï Bastha, chief revenue & business officer, Dailymotion, to discuss the changing advertising landscape in APAC and how creativity and brand safety are paramount for advertiser success. Dailymotion was founded in [...]

Evorra, an SaaS marketplace for brands and agencies to simply build and scale audiences, has successfully raised an additional USD$1M (£857.8m)pre-seed investment by York.IE to further pursue its vision to enable responsible data marketing at scale.  “We are fortunate to have [...]

Teads, the global media platform, has revealed new research indicating brands need to show diversity, promote gender equality, and sustainability in their ads during the men’s World Cup 2022 if they are to win the hearts and minds of consumers. The [...]

New research released from Azerion, the digital entertainment and media platform, reveals consumers are looking for brands to be more light-hearted with their Christmas message this year.  Against a backdrop of a looming recession and after years of sentimental Christmas ads [...]

Silverbullet, today (July 28th, 2022) announces its partnership with the leading brewer Heineken USA, as it supports the company in the continued development and execution of its consumer data strategy. This collaboration is a testament to the digital transformation journey [...]

Seedtag, the leader in contextual advertising in EMEA and LATAM, has announced that it has raised over €250m (£211m) in funding from private equity investor Advent International. The company intends to use the funds to further scale its Contextual AI technology, [...]

Sustainability ad network, The GoodNet, and technology company, actionable, announced an exclusive partnership that will help brands and non-profits activate interactive ad formats for ethical consumers in the moments they are most likely to take action.  This partnership will bring together [...]