Seedtag, the leader in contextual advertising in EMEA and LATAM, has today announced the opening of its US headquarters in New York. By opening its headquarters in the United States, Seedtag continues in its mission to become the global contextual [...]

Clinch, the leader in dynamic ad serving and personalisation and creator of Flight Control, the Omnichannel Campaign Management Platform, announced a strategic new hire in the EMEA Region, further advancing the company’s global expansion and commitment to bringing innovative ad [...]

OOH has always been seen as a playground for advertisers. It’s a place to test new copy, to try out new creatives in front of a wide audience, and allows creatives to ‘think big’,and propose grand scale, eye-catching initiatives. But OOH [...]

GumGum and Vodafone have announced a successful strategic partnership which has seen the multinational telecommunications company successfully leverage GumGum’s contextual intelligence platform, VerityTM, to increase purchase intent around the popular Samsung Galaxy Z Flip3; a compact, foldable phone. As part of [...]

Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like, today (June 29th, 2022) announced the results of an independent multichannel brand impact study from Kantar, the world’s leading data, insights, and [...]

Customer experience (CX) platform DISQO today (June 28th, 2022) announced that its advertising measurement products, Brand Lift and Outcomes Lift, have been selected by Adelaide to improve its media quality measurement capabilities and help advertisers drive better outcomes. DISQO’s lift [...]

Blis, the audience-first platform that doesn't rely on personal data, today (June 21st, 2022) announced that LDC, the UK’s leading mid-market private equity firm, has entered into an agreement to make a significant investment in the company. LDC’s investment will [...]

Quantcast, a global advertising technology company, announced the launch of a suite of new solutions for digital marketers who demand more from their brand advertising. With these new products, marketers can seamlessly plan, activate, and measure video, native, and display [...]

Yieldmo, a leading advertising technology company that operates a Smart Exchange for buyers and sellers, today announced its partnership with Adform, the only global, independent, and fully integrated advertising platform built for modern marketing, working with 25,000+ brands and with [...]

Azerion, the digital entertainment and media platform and Cavai, the leading conversational advertising cloud, announce the launch of conversational in-stream video; a new and creative format designed to optimise engagement via the uniquely powerful combination of moving image and personalised [...]