Global technology company Brand Metrics, which works with publishers and broadcasters to demonstrate the effectiveness of digital advertising, is excited to announce a pioneering partnership with Paramount ANZ, bringing brand lift measurement technology at scale, to meet the needs of [...]

This week on The Stack: ITVX Reports Record Quarter; Google Settles Incognito Lawsuit; Musicians Take a Stand Against Irresponsible AI Music Generation Tools  Our digest news this week featured several video related updates. Disney launched on Hulu+ in the US under [...]

On today’s news digest: UK & US Enter Formal AI Safety Partnership; Musicians Sign Open Letter Against Irresponsible AI; ITVX Announces Record Quarter Amid growing concerns around AI’s potential risks, the UK and US have announced a partnership on the science [...]

On today’s news digest: BBC Looks to Reform Licence Fee; Elon Musk Loses Lawsuit Against Watchdog Group; Amazon Pharmacy Expands Same-Day Delivery Service The BBC will be exploring how to reform the licence fee post-2028, announced the broadcaster’s director general, Tim [...]

On today’s news digest: US Hits Apple with Antitrust Lawsuit; Paid Subscriptions to Music Streaming Services Exceed 500m for First Time; Warner Bros Discovery’s Max to Launch in Europe  Apple is caught up in more legal troubles: the US Department of [...]

On today’s ExchangeWire digest: ITV Profits Plunge By 61%; Half of US Subscription Revenues Will Go To Streaming By 2025; US Approves TikTok Crackdown Bill Amidst the TV advertising downturn, ITV has recorded a profit drop of 61% to £193m in [...]

With 'Future of TV' being one of our key industry pillars in 2024, we explore why CTV is the hottest ticket for media planners this year.  The TV landscape has evolved hugely over the past decade and there are no signs [...]

On today’s ExchangeWire digest: Disney, Fox & Warner Bros to Launch Joint Sports Streaming Service; IAB Releases Analysis of Privacy Sandbox for Public Comment; Subscriptions & Audio To Drive Biggest Growth for Publishers  Get your popcorn ready for the streaming wars [...]

On today’s ExchangeWire digest: 'Freely' Streaming Service to Launch in the UK; OOH Leads Australia’s Second Biggest Year of Ad Spend; UK Shelves Proposed AI Copyright Code  Fast-forward to the second quarter of the year and the UK streaming scene will [...]

On today’s ExchangeWire digest: Channel 4 Set to Axe up to 250 Jobs; Global Watchdog Proposes New Ethics Code to Combat Greenwashing; Italy Watchdog Says ChatGPT Breaches Data Privacy Rules  Adjusting to the decline in demand for TV advertising, Channel 4 [...]