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  • Musk Meme Sees Dogecoin Soar by USD$2bn; Shein to Open Physical Shop in Japan

    In today's ExchangeWire news digest: a meme tweeted by Elon Musk sees Dogecoin's value soar by USD$2bn (~£1.7bn); Chinese retail giant Shein is set to open a physical shop in Japan; and the FTC orders edtech giant Chegg to inform [...]

  • Data and Privacy: The State of Play

    From the establishment of GDPR in Europe in 2016 to the Cambridge Analytica scandal, access and use of data from people around the world has become a critical issue for players across the entire ad tech ecosystem.  Crucially, the increasing prevalence [...]

  • Making Science Recognised by Google Cloud as Fastest-Growing Partner in Sales in 2022

    Making Science, a digital acceleration company, has received the Cloud 2022 Award in the Sales Growth in 2022 category, from Google Cloud. With this recognition, which is part of Google Cloud Iberia's 'Hackathon Awards 2022', the technology giant seeks to [...]

  • Data Strategies to Weather a Recession

    In this exclusive article, Rob Armstrong, senior vice president product management, Eyeota, outlines how marketers can power through the current economic turbulence via effective data management and activation. Today’s financial experts can quibble about the current global economy and recession reality [...]

  • The Future of First-Party Data in MENA - Q&A with Tanya Field, Novatiq

    In this exclusive Q&A, Tanya Field, co-founder and CPO of Novatiq, discusses how ad infrastructure is changing as the industry shifts towards first-party data, with a particular focus on MENA.  The region is considered to be in the midst of a [...]

  • DoubleVerify Receives ISO 27001 Certification for Security Management

    DoubleVerify,  a leading software platform for digital media measurement, data, and analytics, today (October 12th, 2022) announced it has achieved ISO 27001:2013 certification for its information security management system. ISO 27001 is the most widely recognised international standard for information [...]

  • US Reworks Digital Privacy Rules for Europeans; Shein Drops up to One Third in Value

    In today's ExchangeWire news digest: the US rewrites its digital privacy rules to retain data on European citizens; Chinese fast-fashion giant Shein sees its value drop by up to one third; and Netflix forges new partnerships for measurement on its [...]

  • Binance Hit by Major Network Hack; Meta Admits Up to One Million Facebook Passwords Stolen

    In today's ExchangeWire news digest: Binance loses up to USD$500m (~£450.5m) to hackers; a new report from Meta reveals up to a million Facebook passwords may have been stolen; and a financial report from ByteDance shows the company experienced significant [...]

  • GumGum Breaks a Billion with Contextual Advertisement

    GumGum, a contextual-first, global digital advertising platform, today (October 6th, 2022)announces that it has broken the USD$1bn (£891m) dollar ad spend milestone. The contextual advertising global market is projected to be a USD$335.1 bn (£291.5bn) market by 2026 and is a [...]

  • Permutive Partners with Pubmatic to Streamline Demand for First-Party Data

    Permutive, an audience infrastructure for the responsible web, today (October 6th, 2022) announced a partnership with PubMatic, an independent technology company delivering digital advertising’s supply chain of the future. As advertisers seek out privacy-centric addressability solutions, this new partnership makes [...]