Today, (September 12th, 2022)  Evorra, a SaaS marketplace for brands and agencies to build and scale addressable and compliant audiences simply, is pleased to announce the addition of two senior team members. Andrew Dumas and Brooke Inman, both ex-ShareThis, will [...]

Weborama et Equativ (ex-Smart) renforcent leur partenariat au service des éditeurs, des annonceurs et des agences. Le spécialiste de l’analyse sémantique a en effet choisi la solution de curation de l’adtech indépendante pour exploiter et activer ses segments contextuels sémantiques, [...]

Weborama and Equativ (formerly Smart) are strengthening their partnership to serve publishers, advertisers, and agencies. The semantic analysis specialist has chosen the independent ad tech’s curation solution to exploit and activate its semantic, cookieless and consentless contextual segments directly on [...]

This week: America's FTC sues a data broker selling sensitive geolocation data, Netflix taps former Snap execs to lead its ad-supported business... Privacy has been central to ad tech this week: in the US, the Federal Trade Commission has taken legal [...]

Audigent -  the leader in curated data and media solutions, and Epsilon, a global advertising and marketing technology company, are partnering to enhance Audigent’s SmartPMP™ offerings with Epsilon’s audience segments across auto, travel, and more. Now, advertisers can take advantage [...]

Ahead of ATS Singapore 2022, Gavin Buxton, managing director, Asia at Magnite, outlines why providing a high-quality ad experience on AVOD services is crucial, and how media owners and advertisers can achieve this. The future of video streaming is ad-supported. Faced [...]

Digiseg, the global leader in privacy-first household demographic data, has appointed Andrew Furst as chief commercial officer based in Copenhagen, Denmark.  With an extensive background in both the agency and publisher business, including hands-on programmatic skills, Andrew joins from GumGum where [...]

In today's ExchangeWire news digest: the FTC sues an Idaho data broker for selling sensitive geolocation data; Elon Musk seeks information on Twitter's alleged security flaws from a company whistleblower; and Indonesia's GoTo acquires a local cryptocurrency exchange.   FTC sues data [...]

Audigent, the leading data identity, curation, and activation platform, has been named a “Small Company Standout” by Fast Company as part of the publication’s fourth annual Best Workplaces for Innovators. The list honours organisations and businesses that demonstrate a steadfast [...]

This week: a former Twitter manager is convicted of spying for Saudi Arabia, secret talks between Apple and Facebook revealed... It's been a week of revelations across ad tech, particularly for big names in social media. One of Twitter's former managers [...]