CM Group announced the winners of the Selligent Reconnect Summit 2022, presented by its product solution, Selligent Marketing Cloud. Hosted at the Kinepolis cinema in Breda, Netherlands among other locations, this year’s event focused on the “The next generation of [...]

Anna Forbes has been appointed as UK country director at the digital entertainment and media platform Azerion.  Forbes joined Azerion as chief operating officer (COO), UK, following the acquisition of Inskin in March 2022, the high-impact digital marketing company, where she [...]

This month, Capital One UK has launched its new and innovative digital OOH campaign, and 60” TVC. This follows the initial launch of its new ‘One’ visual hero in August and the ‘One Good Thing’ concept devised by Fold7, with [...]

FirstPartyCapital (FPC), an early stage venture firm that specialises in ad tech, martech, and digital media investments, has signed a deal with Globalive, to help expand its footprint in the Japanese market. The Tokyo based firm will advise FPC’s portfolio [...]

Teads, the global media platform, today (October 19th, 2022)  announced its partnership with The Kraft Heinz Company (KHC) and dentsu international in developing the Teads Attention Programme.  Launched by KHC’s media agency at dentsu, Carat, this ground-breaking new initiative means Teads [...]

Verve Group, an advertising technology ecosystem and a part of Media Games Invest, today (October 13th, 2022) announced that Evgeny Popov has been appointed as EVP & GM, international sales.  The announcement was made by Sameer Sondhi, co-CEO of Verve [...]

Lotame, the only flexible data solutions provider to future-proof connectivity and drive performance across all screens, reports demand for high-quality third-party data sales jumped by 25% globally over the last two years (2020-2022).  Lotame reports seeing a 10% normalisation in data [...]

Seven out of 10 UK marketers say they are currently tracking the carbon emissions generated by their digital ad campaigns, according to new research by purpose-led ad platform Good-Loop. However, the new report – which looks into how Adland is tackling [...]

Cologne’s DMEXCO conference returned in 2022 after a three-year hiatus, as the doors of the Koelnmesse were once again opened to the biggest names in ad tech, media, and marketing. But what did the attendees make of the event? What were [...]

More than three-quarters of US marketers think the ad industry is not doing enough to address digital advertising’s carbon footprint, according to new research released by purpose-led ad platform Good-Loop. The new report, which looks into how Adland is tackling the [...]