Sojern, the leading digital marketing platform built for travel, celebrates 15 years this month. Founded in 2007, Sojern has maintained an unwavering focus on travel from day one. It began by targeting travellers with advertisements on printed airline boarding passes, [...]

In this exclusive interview, Bayyina Black, global sustainability & impact director at R/GA, discusses two of the most pressing social issues — Environmental and Social Governance (ESG) and Diversity, Equity & Inclusion (DEI) — and outlines what progress has been [...]

IAB Europe, the leading European-level industry association for the digital and marketing ecosystem has today (September 8th, 2022) released its ‘Guide to Ecommerce for Digital Advertising’ to provide an introduction to ecommerce and retail media advertising in Europe.  The Guide, which [...]

Adverty AB today (August 18th, 2022) unveils an exclusive partnership with Yazle – having signed an agreement that allows the digital agency to represent and sell Adverty's full inventory in MENA exclusively. This will be on a managed service basis; [...]

Tesco, dunnhumby, and JCDecaux have today (August 17th, 2022) announced the creation of the UK’s biggest retail-based digital display advertising network – the result of a significant expansion to the Tesco digital screen estate. The SmartScreen network, available through the Tesco [...]

Cheetah Digital, the cross-channel customer engagement solution provider for the modern marketer, announces it has partnered with Salling Group, supporting the transformation of the Denmark-based retail operator’s loyalty solution to reward customers and engage with them in new and innovative [...]

UK-based broadband provider, Hyperoptic, has appointed Croud, the award-winning global digital marketing agency, to scale brand presence. Hyperoptic specialise in hyperfast broadband and are uniquely positioned due to their symmetrical offering of upload and download speed (on plans over 150Mbs). Their [...]

Fifty has recently announced the appointment of Sarah Rose to the position of CFO, marking another important step for the business as it continues to scale and further expand its global presence. Taking effect in July, Rose will play an [...]

Equifax, the global consumer credit reporting agency, has appointed Croud, the award-winning global digital marketing agency, as its UK digital marketing agency, to help propel Equifax’s new digital transformation efforts. This will include the promotion of Equifax’s credit report & [...]

multilocal, the programmatic specialist, has announced the appointment of three new senior members of staff this month alone, as demand for its services continues to ramp up worldwide. Dharmesh Patel joins as director, ad operations. He brings 15 years’ digital marketing [...]