mc R&D GmbH und Hivestack: Partnerschaft für Programmatic DOOH Advertising
Hivestack, das weltweit führende Technologieunternehmen für unabhängige programmatische digital-out-of-home-Werbung (DOOH), hat mit der mc R&D GmbH (mcrud), Deutschlands größtem Anbieter von Fahrgastfernsehen, eine Partnerschaft vereinbart. Durch die Kooperation sind die 5.800 Screens in rund 2.000 Fahrzeugen des ÖPNV (U-Bahn, Bus, [...]
Broadsign Hires Veronica Ong to Lead Sales in Southeast Asia
Building on a significant year of growth in Singapore and the broader Asia-Pacific region, digital-out-of-home (DOOH) marketing technology developer Broadsign today (January 30th, 2023), announced the addition of Veronica Ong to its team as sales director, Southeast Asia (SEA). Joining Broadsign [...]
Broadsign Collaboration Bolsters StackAdapt's Programmatic DOOH Offering
With demand for out-of-home (OOH) advertising continuing to surge, StackAdapt has announced a partnership with Broadsign that unlocks new OOH advertising opportunities for agencies and brands. The ad tech collaboration strengthens the OOH inventory available on StackAdapt’s multi-channel digital advertising platform, [...]
Yahoo Integrates with DAX to bring more Premium pDOOH Screens to its Omnichannel DSP
Yahoo has announced a new integration with DAX, the pioneering digital advertising exchange created and operated by Global, the media and entertainment group. DAX’s premium digital outdoor inventory is now available for advertising partners to purchase programmatically through Yahoo’s omnichannel [...]
Stingray Advertising Partners with Hivestack to Power Retail Audio Advertising in the United States, Mexico, and Australia
Hivestack, the world’s largest, independent, programmatic digital out-of-home ad tech company, has announced an expanded exclusive partnership with Stingray, a leading music, media, and technology company, to power their retail audio advertising network across several markets. The integration of Stingray's [...]
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