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  • Building a DTC Travel Business: Q&A with Tourlane

    Direct-to-consumer is one of the most evolving, talked-about, and exciting trends in business at the moment, spanning sectors from fashion and apparel, to insurance and finance. In this Q&A, Julian Stiefel, co-CEO & founder, Tourlane, a leading online travel agency, [...]

  • How APAC Retail Should Move Forward in 2019

    What key trends will play out in the Asia-Pacific retail tech landscape this year? And should brands go direct or tap aggregated e-commerce sites to engage consumers? RetailTechNews spoke with these industry experts and players for their insights and predictions: - [...]

  • How DTC Brands Are Using Programmatic for Business Growth

    DTC brands are usually digital-first in their nature and have ambitious growth targets – this means they need to acquire customers at speed and the best way to do this is through marketing, writes Lloyd Greenfield (pictured below), client partner [...]

  • Announcing the Launch of DTCDaily.com & DTC London

    WireCorp currently operates three publications (ExchangeWire, RetailTechNews, and TheGamingEconomy), covering the digital advertising, retail technology, and gaming sectors. The stand-out trend of 2018 across all these news sites was the rise of the direct-to-consumer (challenger) brand. Direct-to-consumer (DTC) is the biggest [...]

  • 19 Things to Consider in 2019

    I have read some utterly depressing outlooks for the year ahead. It would seem most think it will be an epic struggle for the advertising industry in 2019 – but then when was it ever easy for anyone? There’s always an [...]

  • 2019 Outlook: All Aboard the DTC Train

    ExchangeWire have invited hundreds of thought leaders to share their thoughts on what next year will hold, across a range of topics. By now, if you haven't heard the term 'DTC' at every corner, you should probably try to work out why. [...]

  • Uber’s Subscription Launch Is a Glimpse of Direct-to-Consumer Brands’ Future

    When Uber launched a new subscription service earlier this month, it joined a long list of digital brands that have sought to drive long-term loyalty using a subscription model. Whilst 'Uber Ride Pass' is currently only being trialled in five [...]

  • Preparing for the Future Consumer with DTC: Q&A with MediaCom

    The direct-to-consumer (DTC) business model is something on most retailers' minds at the moment. Here, we talk with Liam Brennan, global director of innovation, MediaCom, to discuss how seriously traditional brands should be taking the DTC revolution, how best to incorporate it [...]

  • 5 Key Takeaways from Discussions at ATS Berlin

    The representative team from Beeswax EMEA attended ATS Berlin on 6 November, 2018 – a gathering of around 200 programmatic media professionals from across Germany. They were ready to learn from some amazing speakers – and weren’t disappointed, hearing from companies [...]

  • Announcing the Launch of the DTC Index

    Today, we are proud to be announcing the launch of the DTC Index, a global list of the fastest growing direct-to-consumer brands.   Direct to consumer is one of the biggest trends in marketing, and is having a huge impact across [...]