In today's ExchangeWire news digest: Meta prepares to cull its 87,000-strong workforce; Walmart-owned Flipkart to cut back on M&A and hiring as losses increase in India; and research reveals billions of dollars have been spent on metaverse real estate over [...]

In today's ExchangeWire news digest: Amazon freezes hiring for ad business after disappointing Q3 results; Meta trials minting and selling NFTs on Instagram in the US; and the BBC overhauls local radio to become more “digital-led”.   Amazon suspends hiring for ad [...]

In today's ExchangeWire news digest: Elon Musk plans to raise the monthly price of Twitter Blue to USD$20 (~£17.22); Telegram removes paywalled posts from iOS app in line with Apple's privacy changes; and Amazon champions Vietnam for e-commerce boom.   Musk to [...]

In today's ExchangeWire news digest: tech companies urge EU regulators to use new tech laws against in Google antitrust case; rapper Kanye West is set to purchase right-Wing social network Parler by the end of the year; and India's Flipkart [...]

Verve Group has announced that Match2One – its easy-to-use advertising platform for small-business e-commerce – has launched an app in Shopify, offering merchants a self-serve, free-to-install app for building, serving, optimising, and measuring programmatic ads. Match2One’s app is the first easy-to-use [...]

In today's ExchangeWire news digest: the US rewrites its digital privacy rules to retain data on European citizens; Chinese fast-fashion giant Shein sees its value drop by up to one third; and Netflix forges new partnerships for measurement on its [...]

Following ATS Singapore 2022, Narayan Murthy Ivaturi, director, sales, Southeast Asia, InMobi, details the rise of contextual targeting and outlines four key considerations marketers need to take to effectively leverage it. The past few years have seen discussions around data privacy [...]

In today's ExchangeWire news digest: TikTok owner ByteDance sees its valuation drop by a quarter in 12 months; BeReal disregards ads in favour of paid in-app features; and Shopee slashes jobs once again as revenue wilts.   ByteDance value slips to USD$300bn TikTok [...]

In today's ExchangeWire news digest: Netflix partners with Ubisoft to bring three mobile games under its gaming division; Meta shuts down its Responsible Innovation team; and Shopee-owner Sea prepares to close offices across Latin America while cutting staff in Shanghai.   Netflix [...]

IAB Europe, the leading European-level industry association for the digital and marketing ecosystem has today (September 8th, 2022) released its ‘Guide to Ecommerce for Digital Advertising’ to provide an introduction to ecommerce and retail media advertising in Europe.  The Guide, which [...]