Well we finally passed the date of the ICO amnesty. And no arrests so far. In fact the new "implied consent" interpretation makes the cookie apocalypse soothsayers look a little foolish. The UK looks good for now - but the [...]

Improve Digital released its updated eco-system map last week, and it is messy. Very messy. More new categories, and even more companies. You need to ask yourself if the display market (4.5 billion euro at the last count) in Europe [...]

MediaMath & Improve Digital present: Battle of the Machines Robots! Diagrams! Swelling music! Almost ten full minutes of automation animation RTB bliss. Privacy is a Red Button Issue, But Most Users in the UK Don't Know What a Cookie Is -- IAB [...]

adscale has announced that is putting two-thirds of its available inventory through its new RTB platform, and integrating local and international demand into Germany's biggest supply source of - coveted - .de domains. Here Matthias Pantke, CEO of adscale GmbH, [...]

MediaMath announced it was spinning out its US service business into a new agency so it can focus on its core tech offering. Here Erich Wasserman, Co-Founder & GM EMEA, MediaMath, discusses the Kepler agency spin off, what it means [...]

Sven Ruppert is Senior Project Manager at PubliGroupe Ltd. Here he discusses the newly launched Spree7 trading desk in Germany, the partnership with MediaMath and the potential of the new ad trading JV in Germany, including the potential of leveraging [...]

Shane Shevlin is Director of Business Development EMEA at IPONWEB. Here Shevlin discusses the IPONWEB solution in Europe, how the company works with ad tech vendors, and the critical role its technology plays in the real-time advertising eco-system. For those unaware [...]

Nicolas Clasen is Managing Director, Germany, at Improve Digital, a real-time advertising technology provider. Here Clasen discusses the opportunity for German Sales Houses around data-driven advertising, and how they should position themselves to win the majority of this new budget. Like [...]

Scott Meyer is the CEO of Evidon. Here he discusses the EU directive - and the effect it will have on the German privacy law. This article originally appeared in Adzine.de. So where is the big, bad, ePrivacy Directive that we’ve [...]

Online Gaming Company, Spil Games, Explores The Revenue Opportunities Around RTB Spil Games is a global online casual gaming network, with 2.23 million unique visitors and 170 million impressions per month in Germany. The company, headquartered in Hilversum, the Netherlands, are [...]