Adform First Global DSP to Integrate with Scope3 to Reduce Carbon Emissions in Programmatic
Global Integrated Advertising Platform, Adform, announces strategic partnership with Scope3, the industry’s leading source of supply chain emissions data, representing a landmark step in empowering advertisers to reduce their carbon footprint. Public interest in the environmental impact of organisations is growing [...]
Brand Advance SSP To Measure Carbon Footprint Of Online Ads Through Green Media Integration With Good-Loop
Brand Advance SSP, the leading diversity media ad tech platform, today announced a global partnership with purpose-led ad platform Good-Loop that enables advertisers to measure the carbon footprint of their digital campaigns. The partnership will see Good-Loop’s proprietary green media technology [...]
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