Facebook is in hot water again, as it seems to have re-instated the "datr" cookie to track all users on sites using the "like" button - whether you are logged into the social network or not. It would seem [...]
Stuart Colman is the MD Europe AudienceScience. Here he discusses the DMP opportunity and what it means for both publishers and advertisers.
For those not in know of the industry's latest TLA, how would define a DMP?
A Data Management [...]
The Rubicon Project released a comprehensive report on the state of the data-driven display space today. The report, commissioned in partnership with Econsultancy, presents strong evidence that programmatic display buying is gaining traction among the traditional display buyers and [...]
With ATS Paris only just over a month away, ExchangeWire is offering free access to French advertiser-side marketers. Mais oui. Évènement gratuit pour les Annonceurs. The line-up for ATS Paris is a melange of local C-level execs and [...]
As promised we are publishing the first of the ATS London presentations. This is the keynote from Konrad Feldman, Co-founder and CEO, Quantcast - and it's a cracker. Highlights include the IBM computer "wiping the floor" with hapless [...]
Cyril Zimmermann, CEO, Hi-Media, has been confirmed to speak at ATS Paris on Tuesday, October 27. Having just inked a new partnership with AppNexus to provide dynamic supply to European buyers, Zimmerman will take the stage in Paris to [...]
Phil Cowlishaw is Performance Media Director at Ikon Communications. Here he discusses the recent Ikon video partnership with Tubemogul - and what it means for the market.
Can you give an overview of your recent partnership with TubeMogul’s PlayTime? What does [...]
Andreas Schwibbe is the CEO of adnologies. Here Schwibbe discusses the recent fund raise, the adnologies positioning and the continued evolution in the European display marketplace.
Can you give some details on this new funding round? We have recently raised our [...]
Jonathan Despinidic, General Manager of Jemm Group Australia & APAC, on Jemm's recent Australian launch and how the Real Time Network is a first for Australia and the APAC region. Here he discusses how Jemm's offering is both an [...]
Mike Baker is the President and CEO at DataXu. Here he discusses DataXu's offering in Europe, targeting beyond the cookie, and mobile RTB.
Can you give an overview on the DataXu offering? Our platform is a tool to help marketers make [...]
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