In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in this edition: SpotX earns independent recertification for all four TAG seals; S4Capital AGM statement; GumGum partners with White Ops to [...]

Identity and data compliance are two of the most prevalent issues within the digital ad industry in 2019, with organisations both large and small having to balance the need for accurate user identification with the necessity of abiding with legislation [...]

On May 25th 2018 the data management landscape in the European Union shifted permanently with the enforcement of GDPR, aimed at promoting user privacy and ensure that their personal details were held in a more secure manner. One year down the [...]

Last year was truly a landmark period in the context of data protection and user privacy, with the implementation of GDPR being the headline development. In April 2018 the digital advertising industry, through IAB Europe, launched the Transparency and Consent [...]

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – and in this edition: French Watchdog Slaps Google with £43.7m Fine Under New EU Law; Sublime Expands Customer Reach with New Regional [...]

ExchangeWire have invited hundreds of thought leaders to share their thoughts on what next year will hold, across a range of topics. GDPR hasn't caused the Armageddon the industry expected, but is it still too early, or are many challenges brought about [...]

The representative team from Beeswax EMEA attended ATS Berlin on 6 November, 2018 – a gathering of around 200 programmatic media professionals from across Germany. They were ready to learn from some amazing speakers – and weren’t disappointed, hearing from companies [...]

In light of the GDPR coming into force in Europe on 25 May, 2018, ‘context’ is swiftly becoming the mot du jour, as many advertisers and publishers look for new ways to effectively reach their target audiences. ExchangeWire speaks with [...]

If you are part of nearly any enterprise organisation, then May 25, 2018, is likely burned into your memory forever. That was the date when a new landmark privacy law, the General Data Protection Regulation (GDPR), took effect in the [...]

You already accept that complying with the GDPR delivers a better consumer experience, right? Loads of articles have told you that. But what about the experience consumers have of exercising their GDPR rights? Writing exclusively for ExchangeWire, Fiona Salmon (pictured [...]