In today's ExchangeWire news digest: Google pays USD$8m (~£6.4m) to settle claims of false advertising in Texas; Reddit advances into social commerce; and Shein opens its EMEA office in Dublin, Ireland. Google settles deceptive advertising claims in Texas Google has agreed to [...]

The IAS Threat Lab recently uncovered an elaborate fraud scheme in a virtual private network (VPN) app targeting Android phones called Oko VPN. Developed by VIP Internet Security LTD., the app was labelled a free VPN service that anonymised a [...]

Today (May 9th, 2023), Digital Turbine announced an expansion of its partnership with Google Cloud to deliver DT’s SingleTap technology to app developers, revolutionising the app install experience. Now available on Google Cloud Marketplace, SingleTap gives Google Cloud customers a [...]

This week: Twitter rival Bluesky gains momentum, DeepMind and LinkedIn co-founders collaborate to launch AI chatbot... News this week centred around the return of tech royalty: former Twitter monarch Jack Dorsey made a new bid for the microblogging throne with the [...]

BrightBid, the ad tech platform for Google Search, has released “The Search Wars”, a white paper on the current AI revolution in the world of paid search and the opportunities this presents for advertisers.  The world of search experienced a seismic [...]

Making Science, a digital acceleration company has launched Trust Generative AI, a generative artificial intelligence platform that integrates with OpenAI and Stable Diffusion to provide secure AI generative content validation and optimisation. The platform solves two main challenges facing users [...]

In today’s ExchangeWire news digest: UK regulators block Microsoft’s USD$68.7bn (~£55.1bn) purchase of Activision Blizzard; the latest IAB report indicates steady growth in UK digital ad spend; and Alphabet reports lower advertising revenue in Q1 2023. CMA blocks Microsoft-Activison deal Tech giant [...]

MGID, the global advertising platform, has announced the integration of Google Web Stories, formerly known as AMP Stories, into its platform, becoming the first third-party partner to support Story Ads and provide publishers with direct access to this additional stream [...]

This week: the latest IPA Bellwether report shows modest growth for marketing budgets, Google announces plans to use generative AI in its ad campaigns... The IPA Bellwether Report for Q1 23 hit the headlines this week. The mood remains cautious, but [...]

In today's ExchangeWire news digest: Google plans to integrate generative AI into its ad campaigns; China's Changxin Memory contemplates and domestic IPO; and investors begin to show interest in grocery start-up Instacart. Google plans to integrate generative AI into ad campaigns Google [...]